Overview

Strategic Communication - Public Relations from Western Michigan University meets the 21st century market demand for increased flexibility and breadth of communication competencies in today's communication specialists. Students will complete a common set of foundations and core courses and then select one of four concentrations to complete the degree: public relations, leadership and teamwork, diversity and inclusion, or media and technology. Beginning with the fall 2021 semester, the program with a public relations concentration also will be available fully online.

Careers

Media/social media analyst

Public relations consultant

Special event director

Crisis communication manager

Programme Structure

Courses include:

Communication Studies

Interpersonal Communication

Strategic Communication

Leadership and Teamwork

Public Relations

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-02 00:00:00
- Apply before 2026-06-01 00:00:00
Starting 2027-01-11 00:00:00
- Apply before 2026-09-01 00:00:00 , International
- Apply before 2027-01-01 00:00:00 , National

Language

English

Duolingo English Test

100

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

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98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

Online

Campus Location

Kalamazoo, United States

Disciplines

Corporate Communication View 38 other Bachelors in Corporate Communication in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

100

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

ACT or SAT Scores

Copy of passport identification page

Proof of English language proficiency

Transcripts from all secondary and post-secondary schools attended or are attending, including diplomas, examination results, mark sheets and certificates*

$100 non-refundable application fee

Proof of sufficient funds for the first academic year of study at WMU according to estimated cost of attendance

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

20525 USD / year

≈ 20525 USD / year
Out-of-State

20525 USD / year

≈ 20525 USD / year
Domestic

Applies to you

In-State

16449 USD / year

≈ 16449 USD / year

Additional Details

Local Summer Tuition: 3,768 International Summer Tuition: 4,711

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Strategic Communication - Public Relations.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Funding

Scholarships Information

Available Scholarships

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