Overview

At the Marketing programme from Clemson University students quickly discover that marketing is about creating value for consumers, finding their needs, discovering their desires and promoting a product that they will then purchase. Consumer behavior, assessing market evaluations, research, international implications, price point determinations and efficient distribution chains are some of the things you'll encounter while building, not just a product, but a brand. We'll teach you how to define and speak to a target audience in order to get a desired response, and you'll leave knowing how to establish a customer-centered business.

Career prospects:

All students interested in Clemson's marketing degree must first complete a pre-business core curriculum in order to move into the upper-level degree classes. On the Clemson admissions application, you'll apply as a pre-business major.

While marketing offers the opportunity for creative expression not found in many other business disciplines, it is still rooted in facts and data. Throughout your classes, you'll learn the fundamentals of marketing — in-depth study of consumer behavior, promotional strategy, professional selling and marketing research.

Programme Structure

Courses Include:

Business
Principles of Microeconomics
Business Calculus
Calculus of One Variable
Psychology
Sociology

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-06 00:00:00
- Apply before 2026-10-01 00:00:00
Starting 2027-08-19 00:00:00
- Apply before 2027-05-01 00:00:00

Language

English

Duolingo English Test

105

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TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

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Credits

120 SCH

Delivered

On Campus

Campus Location

Clemson, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

GPA

Required

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Applicants for both freshman and transfer admission must submit the following:

Application form with an application-processing fee, drawn from either a U.S. bank or a U.S. dollar account.
Scores from the Scholastic Assessment Test (SAT) or American College Testing (ACT).
Official TOEFL or IELTS scores. English proficiency is measured through the Test of English as a Foreign Language (TOEFL) or International English Language Testing System (IELTS).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

42378 USD / year

≈ 42378 USD / year
Out-of-State

42378 USD / year

≈ 42378 USD / year
Domestic

Applies to you

In-State

15854 USD / year

≈ 15854 USD / year

Living costs

Clemson

United States

1104 - 1921 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career prospects:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Clemson

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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