Overview
The major in Communication Leadership and Strategy from Michigan State University is designed to equip students to: engage in comprehensive audience and information-environment analysis, use excellent interpersonal, organizational and leadership skills with diverse audiences, conduct formative and post-campaign research, understand social media analytics, engage in rapid response crisis communication for organizations, and create strategic plans that leverage multiple communication competencies to inform, influence, and motivate internal and external stakeholders
Career prospects:
Undergraduate work in strategic communication creates greater awareness of large-scale organizational goals and how to use communication, leadership, and strategy to achieve them. Students will learn how to integrate various vertical communication functions such as public relations, information operations, analytics, and advertising into overall grand strategy. Majors will commonly pursue careers in strategic communication, information operations, political strategy, or corporate communication.
Programme Structure
Courses include:
- Human Communication
- An Introduction to Interpersonal Communication
- Organizational Communication
- Effects of Mass Communication
- Principles, Practices and Ethics of Strategic Communication
- Methods of Communication Inquiry
- Interpersonal Influence and Conflict
- Leadership and Group Communication
- Crisis Communication and Rapid Response
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
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Language
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Credits
Delivered
Disciplines
Corporate Communication Strategic Management Leadership View 283 other Bachelors in Corporate Communication in United StatesAcademic requirements
English requirements
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Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Michigan State University and/or in United States, please visit Student Insurance Portal.
Other requirements
General requirements
- The University requirements for bachelor's degrees as described in the Undergraduate Education section of the catalog; 120 credits, including general elective credits, are required for the Bachelor of Arts degree in Communication Leadership and Strategy.
- The University's Tier II writing requirement for the Communication Leadership and Strategy major is met by completing one of the following courses: Communication 475 or 480. Those courses are referenced in item 3. below.
- The requirements of the College of Communication Arts and Sciences for the Bachelor of Arts degree.
Tuition Fee
-
International
45406 USD/yearTuition FeeBased on the tuition of 45406 USD per year during 48 months. -
National
43906 USD/yearTuition FeeBased on the tuition of 43906 USD per year during 48 months. -
In-State
16522 USD/yearTuition FeeBased on the tuition of 16522 USD per year during 48 months.
Living costs for East Lansing
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Communication Leadership and Strategy.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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