Business Administration - Consumer and Organizational Behavior The City University of New York

Overview

The Business Administration - Consumer and Organizational Behavior at The City University of New York provides students with a robust foundation in functional business knowledge and psychological insights. This programme is designed to cultivate critical thinking, ethical reasoning, and quantitative skills necessary for modern professional environments.

The curriculum is structured to ensure students gain a deep understanding of how individuals and groups function within a corporate setting. By combining core business principles with a specialised focus on human behaviour, the university prepares graduates to tackle complex challenges in diverse organisational structures. The teaching approach emphasises information literacy and effective communication.

Why Business Administration - Consumer and Organizational Behavior at The City University of New York?

Students benefit from a nationally recognised institution that prioritises academic excellence and research. The university offers a supportive environment with dedicated academic advisers to guide students through their degree map. The programme is distinguished by its interdisciplinary nature, drawing on expertise from various departments to provide a holistic education.

The faculty consists of highly trained leaders in their respective fields, ensuring that the teaching is informed by current industry trends and scholarly research. Additionally, the availability of the programme in an online format allows for a global reach, making it accessible to students who require a flexible learning schedule without compromising on the quality of their education.

Tuition Fee Breakdown

• International fee: USD 620 per credit
• National fee: USD 620 per credit
• Local fee: USD 305 per credit

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum consists of a comprehensive business core followed by specialised concentration subjects. Modules may include:

Business Core

• Accounting
• Computer and Information Science
• Business
• Economics
• Mathematics
• Psychology
• Finance
• Philosophy

Consumer and Organizational Behavior Concentration

• Consumer Behavior
• Social Psychology
• Organizational Behavior
• Industrial Psychology
• Workplace Diversity
• Human Resource Management

Careers with Business Administration - Consumer and Organizational Behavior

Graduates are well-equipped for a variety of professional roles that require an understanding of market trends and employee dynamics. Potential career paths include positions in human resources, marketing research, and organisational consultancy. The skills gained in ethical reasoning and communication are highly valued across both private and public sectors.

The programme's focus on consumer insights also prepares students for roles in advertising and brand management. By understanding the motivations behind consumer choices, graduates can help organisations develop more effective strategies. The diverse training ensures that alumni are competitive candidates in the global job market.