Overview
The Business of Sports and Entertainment at Kansas State University provides students with a comprehensive understanding of the commercial dynamics within these high-profile global sectors. This undergraduate programme is designed to equip learners with the essential marketing, economic, and management skills required to navigate the complexities of professional and amateur sports organisations.
By integrating theoretical knowledge with real-time experiential learning, the curriculum ensures that participants are prepared for the fast-paced nature of the industry. Students explore how sports and entertainment influence broader business decisions, gaining a competitive edge in both specialised firms and large corporations.
Why Business of Sports and Entertainment at Kansas State University?
Choosing this programme at Kansas State University allows students to benefit from a curriculum that emphasises hands-on learning and practical application. The College of Business Administration provides a dedicated environment where students can engage with modern business strategies and industry-specific challenges.
The programme is highly flexible, catering to degree-seeking students, post-baccalaureate learners, and those seeking a free-standing professional credential. This versatility ensures that a wide range of individuals can enhance their commercial expertise within a reputable academic institution known for its commitment to student success.
Tuition Fee Breakdown
- International fee: USD 30388 per year
- National fee: USD 30388 per year
- Local fee: USD 12694 per year
Visit the Fees and Funding section for a breakdown in your local currency.
Syllabus
The curriculum consists of 15 credit hours, including core requirements and elective options. Modules may include:
- Sports Marketing
- Sports Economics
- Sports Management
- Marketing Internship
- Entertainment Marketing
- Business Event Coordination
- Entertainment and Strategic Communications
- Sports and Strategic Communications
- Professional Selling
Careers with Business of Sports and Entertainment
Graduates are prepared for diverse roles within the sports and entertainment sectors, as well as in corporate environments that utilise these industries for marketing and branding. The skills acquired are applicable to managing sports franchises, coordinating large-scale business events, and developing strategic communications for entertainment entities.
Potential career paths include roles in sports marketing, event management, and strategic planning. The programme also supports those interested in the economic analysis of professional leagues or human resource management within amateur and professional athletic organisations.
Programme Structure
Courses included:
- Entertainment Marketing
- Sports Economics
- Business Event Coordination
- Sports Management
- Marketing Internship
Key information
Start dates & application deadlines
- Starting
- Apply before
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- Starting
- Apply before , International
- Apply before , National
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Priority deadlines. Applications are still accepted after the priority date.
Language
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Credits
Delivered
Campus Location
- Manhattan, United States
Disciplines
Business Administration Sports Management View 609 other Bachelors in Sports Management in United StatesWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Certificate can be completed by degree seeking students at Kansas State University, obtained as a credential on its own (free-standing), as a non-degree, certificate seeking student, or earned post-baccalaureate.
- Students must achieve a cumulative 2.5 GPA on all courses taken to fulfill the requirements of the certificate program.
Tuition Fees
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International Applies to you
Applies to youNon-residents30388 USD / year≈ 30388 USD / year - Out-of-State30388 USD / year≈ 30388 USD / year
-
Domestic
Applies to youIn-State12694 USD / year≈ 12694 USD / year
Living costs
Manhattan
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Business of Sports and Entertainment.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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