B.Sc. Online


Pennsylvania State University

48 months
590 USD/credit 17700 USD/year
590 USD/credit 17700 USD/year
Tuition fee
Apply date
Start date


Learn to apply consumer behavior science to market research and strategy with this AACSB–accredited online Marketing degree program at Pennsylvania State University that blends traditional marketing with new and innovative industry methods in exciting course work.


The AACSB–accredited Bachelor of Science in Marketing at Pennsylvania State University blends the disciplines of traditional marketing with new trends to deliver a learning experience that is both comprehensive and innovative. This program, offered through World Campus in partnership with Penn State Harrisburg, can provide you with the in-depth knowledge to develop results-oriented strategic marketing plans for any organization. Whether you are just starting or you are ready to complete your degree, you can earn a highly respected credential from the leader in online education.


The program will prepare you for a successful marketing career in the manufacturing and service industries as well as in the not-for-profit and public sectors. Your marketing studies will include course work in retailing, advertising and sales promotion, marketing management, research, e-commerce, and more. To appreciate how businesses operate, you will also complete business-focused courses in such disciplines as business strategy, supply chain, and finance.

Programme Structure

Courses include:

  • Social, Legal, and Ethical Environment of Business
  • Financial and Managerial Accounting for Decision-Making
  • International Business and Society
  • Principles of Marketing
  • Consumer Behavior
  • Marketing Strategy
  • Global Marketing
  • Services Marketing Management

Key information


  • Part-time
    • 48 months

Start dates & application deadlines


120 alternative credits



Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • To apply for this program, you must be a high school graduate, or have completed your GED. 
  • High school transcripts or GED transcript
  • Official college or university transcripts, if you attended another institution, and/or official military transcripts (if applicable).
  • Transcripts not in English must be accompanied by a certified translation.
  • Submit official documents by mail

Tuition Fee

To alway see correct tuition fees
  • International

    17700 USD/year
    Tuition Fee
    Based on the tuition of 590 USD per credit during 48 months.
  • National

    17700 USD/year
    Tuition Fee
    Based on the tuition of 590 USD per credit during 48 months.

or $632 per credit if you have 60 or more credits


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

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Check the official programme website for potential updates.

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