Placeholder image for Marketing

Marketing, Bachelor

  • Anytime
    Application Deadline
  • 48 months
    Duration
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Overview

We offer a bachelor degree in Marketing at the Saint Vincent College. Marketing students are provided with the necessary background and tools to understand the role of marketing in business and society by leaning heavily on the quantitative and social sciences, particularly economics, psychology and statistics. 

These diverse conceptual, theoretical and empirical underpinnings of marketing give McKenna School students a working knowledge of how marketing interrelates with all functional areas of business management and influences virtually all organizational plans and decisions.

Student Learning Outcomes

McKenna School marketing majors will:

  • Achieve expertise in focus groups, experimental design, observational and survey research.
  • Achieve expertise in advertising campaigns, global markets, and sales management.
  • Develop applied data analytic tools relevant to the marketing discipline. 
  • Build effective communication and project management skills.
  • Develop the requisite intellectual curiosity and critical thinking skills allowing them to ethically address complex real-world challenges and opportunities

Detailed Programme Facts

  • More details:

    Rolling admission deadline.

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include: 

  • Managerial Accounting 
  • Advertising and Promotion 
  • Consumer Behavior 
  • Global Marketing 
  • Marketing Research 

English Language Requirements

You need the following TOEFL iBT ® score:

  • Minimum required score:

    79

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®

General Requirements

  • Complete Application for Admission.
  • Complete Supplemental Application (also under Tools section)
  • Submit original or certified copies of the original and official academic record, transcript or examination results for the completion of secondary education. Official documents not issued in English must be accompanied by a certified English translation.
  • Submit the application fee of $25 or waiver form.
  • Submit an official result of the Test of English as a Foreign Language (TOEFL) or International English Language Test System (IELTS). TOEFL score of 79 on the IBT and 6.5 on the IELTS or higher is required for applicants.
  • The SAT is NOT required.
  • Writing sample or essay.
  • Scanned copy of passport photo page.

Tuition Fee

  • International

    35520 USD/year
    Tuition Fee
    Based on the original amount of 35520 USD per year and a duration of 48 months.
  • National

    35520 USD/year
    Tuition Fee
    Based on the original amount of 35520 USD per year and a duration of 48 months.
  • In-State

    35520 USD/year
    Tuition Fee
    Based on the original amount of 35520 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Latrobe

  • 1000 - 1500 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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