Overview

Where there’s a product or service, there’s a need to price it and communicate its benefits to consumers. Under the instruction of mentoring faculty, in the Marketing program at York College of Pennsylvania you’ll develop an understanding of core marketing principles such as consumer orientation, business-to-business markets, developing marketing campaigns and more.

Within the marketing concentration, you'll also select your electives that give you the ability to focus on areas like retailing, advertising, marketing communications, marketing management or personal selling, which, combined with an internship, will give you a great idea where you’ll want to take your career.

Mission

York College prepares its graduates for productive and purposeful lives. As a diverse community of educators and learners, we provide high-quality, private education that emphasizes personal development, close faculty/student mentoring relationships, and real-world experiences. We partner with our community for the benefit of both our students and the broader region. We strive to make this world-class, private education financially accessible.

Programme Structure

Courses include:

Market Measurement and Analysis

Marketing Research

Marketing Policies and Strategies

The Entrepreneurial Marketplace

Personal Selling

Fashion Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-24 00:00:00
- Apply before 2026-06-01 00:00:00 , International
Starting 2027-01-11 00:00:00
- Apply before 2026-11-01 00:00:00 , International

More details

National students: The Early Decision application deadline for the Fall semester is November 1.

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

York, United States

Disciplines

Marketing View 1056 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Official copy of your secondary school report with grades or mark sheets, translated into English if needed.

Proof of English proficiency

At least one letter of recommendation

Statement of Purpose

Copy of your passport

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

24150 USD / year

≈ 24150 USD / year
Out-of-State

24150 USD / year

≈ 24150 USD / year
Domestic

Applies to you

In-State

24150 USD / year

≈ 24150 USD / year

Living costs

York

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Mission

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

York

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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