Placeholder image for Marketing

Marketing, B.Sc.

  • Application Deadline
  • 48 months
    Duration
Riverside, OH, United States
Marketing influences almost every decision people make—from breakfast foods to clothing brands. To master the art of persuasion, students in the Marketing program from California Baptist University will study customers from the inside out, conducting research on consumer behavior, learning what people need and how they think. 
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Overview

They’ll then be able to use that data to formulate marketing strategies, create ad campaigns, build brands and manage social media interactions.

Why study Marketing at California Baptist University?

  • Creative problem solvers will enjoy the competitiveness and distinctly Christian perspective of CBU’s marketing program, which is enhanced by a variety of value-added experiences, such as special events, speakers, networking opportunities and field trips. 
  • Students bridge academic concepts with real working-world experience by interning at local and global businesses and enhance their skills for effective leadership in the global economy by studying in our two-week summer program at Oxford University in England.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Principles of Accounting 
  • Business Finance
  • Business Statistics
  • International Business
  • Business Communication
  • Business Law

English Language Requirements

  • Minimum required score:

    71

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    5.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

General Requirements

  • Application.
  • Application Fee: Pay a non-refundable US $45 application-processing fee as part of the online application. 
  • Official Transcripts: Send us the official sealed copies of all academic records (including transcripts, mark sheets and grade reports, as well as graduation certificates, diplomas and/or completion certificates) from secondary schools, showing dates of attendance, courses taken and grades received. 
  • Essay: Submit a personal statement (minimum 3–5 paragraphs) responding to the following question: "What interests you the most about CBU and how can our programs, faculty, and location help you achieve your future goal?"
  • English Requirements.

Tuition Fee

  • International

    34918 USD/year
    Tuition Fee
    Based on the original amount of 34918 USD per year and a duration of 48 months.
  • National

    34918 USD/year
    Tuition Fee
    Based on the original amount of 34918 USD per year and a duration of 48 months.
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Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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