Overview

Consideration is given to the roles of marketing in a global economy, in our society, and within both profit and not-for-profit organizations.

The study of Business Administration (Marketing) at the California State University Sacramento includes human behavior, communication, entrepreneurship, problem solving, technological innovation, ethics, and environmentalism. For nonbusiness majors, the study of marketing provides a perspective of how organizations can satisfy the needs of their constituencies.

Features

The Supply Chain Management (SCM) Track is concerned with organizations, methods, and processes employed in managing and improving supply chain and operations systems which provide goods or services to fulfill customer needs and wants in both local and global markets in a flexible, adaptable, reliable, cost effective and sustainable manner.

Programme Structure

Courses include:

Marketing Analytics

Public Relations and Ethics in Business

Retail Management

Advertising

Digital Marketing

Supply Chain Logistics Management

Multinational Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-21 00:00:00
- Apply before 2026-10-15 00:00:00 , International
Starting 2027-08-26 00:00:00
- Apply before 2027-05-15 00:00:00 , International

Language

English

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Credits

120 SCH

Delivered

On Campus

Campus Location

Sacramento, United States

Disciplines

Business Administration Marketing View 2297 other Bachelors in Business Administration in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

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TOEFL^® IBT

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PTE Academic

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IELTS

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98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

High School Transcript

High School Diploma

English Proficiency Exam (only one is required; MyBest TOEFL score not accepted at this time)

Passport Biographical Page Copy

Financial Affidavit

Financial Statement

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

6450 USD / year

≈ 6450 USD / year
Out-of-State

6450 USD / year

≈ 6450 USD / year
Domestic

Applies to you

In-State

6450 USD / year

≈ 6450 USD / year

Additional Details

Non-Resident Tuition Fee: $444 per unit plus the tuition fees above and mandatory campus fees.

Living costs

Sacramento

United States

1190 - 1765 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business Administration (Marketing).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Sacramento

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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