Overview

If you’re passionate about using the power of messaging to sell services and products or want to learn how to leverage the digital marketing landscape, Purdue University Northwest’s (PNW’s) marketing degree program is the ideal way to jumpstart a lucrative, dynamic career.

In this Marketing degree program from Purdue University Northwest, you’ll participate in a variety of instructor-led projects that feature real-world clients and scenarios, from developing an integrated marketing strategy to monitoring the performance of a digital campaign.

Why Study Marketing at PNW?

Marketing majors engage with fast-paced experiential learning courses designed to simulate real-world challenges.

Business and marketing courses focus your studies on a specific area of the field while building a foundation of knowledge applicable to many professional environments.

We impart the expertise and critical thinking skills you need to adapt throughout your career to changing technology and new marketing concepts.

Career Paths

The BSB in marketing degree program prepares you for entry-level marketing roles and advanced career paths in industries from e-commerce to fashion. You might qualify for jobs with median salaries like:

Market research analyst: $65,810
Entry-level sales representative: $54,940
Promotions or marketing manager: $141,490
Public relations specialist: $62,810

Programme Structure

Courses include:

International Marketing

Consumer Behavior

Marketing Research

Marketing Channels

Advertising Campaigns

Personal Selling

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-24 00:00:00
- Apply before 2026-06-01 00:00:00 , International
Starting 2027-01-11 00:00:00
- Apply before 2026-10-15 00:00:00 , International

Language

English

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Hammond, United States

Disciplines

Marketing View 1056 other Bachelors in Marketing in United States

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Students who have not attended a previous college must submit a non-refundable $25 application fee.
PNW will accept unofficial copies of academic transcripts to start the international admissions process. Upon matriculation, documents should be sent or hand-delivered in an envelope, sealed by a secondary school, college, university or examination board.
If the student is in their final year of secondary school, they should submit current secondary school transcripts for review and can submit final transcripts and examinations upon graduation.
International Admissions completes the credential evaluation for undergraduate, English Language Program and non-degree students, and we do not require a WES or ECE credential evaluation report. (However, if a student has a WES or ECE report and wants to submit it, we will accept it.)

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

20190 USD / year

≈ 20190 USD / year
Out-of-State

12968 USD / year

≈ 12968 USD / year
Domestic

Applies to you

In-State

8672 USD / year

≈ 8672 USD / year

Living costs

Hammond

United States

1012 - 1638 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Need help with your student visa?

Get Visa Support

Get personalized guidance from a certified VFS Global advisor and save 20% through Studyportals.

Avoid common visa mistakes and delays
Know exactly what documents you need
Get a clear checklist tailored to your situation

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Why Study Marketing at PNW?

Career Paths

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Hammond

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

Our partners