Overview

The curriculum for the Marketing major from Northeastern Illinois University is designed to provide students with a foundation of marketing theory and practice in all types of business and organization. Modern developments in technology (e.g., social media, digital media, and internet) are emphasized in the Marketing curriculum.

Successful completion of the Marketing major will enable you to approach a marketing situation from a problem-solving perspective: abstract key issues to be addressed in the situation, identify relevant marketing knowledge and options suitable for the situation, critically analyze these options and make a clear written and oral recommendation.

Career Options

The knowledge and skills developed in the Marketing major can qualify students for a variety of career areas. A sample of the jobs after graduation include:

Personal Selling

Retail Management

Distribution Planning

Customer Service

Advertising/Sales Promotion

Product/Brand Management

Digital and Social Media Marketing

Telemarketing

Franchise Unit Management

Programme Structure

Courses include:

Consumer Behavior

Marketing Research

International Marketing

Marketing Management

Strategic Management

Personal Selling

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-24 00:00:00
- Apply before 2026-06-15 00:00:00 , International
- Apply before 2026-08-01 00:00:00 , National
Starting 2027-01-20 00:00:00
- Apply before 2026-10-01 00:00:00 , International
- Apply before 2026-12-01 00:00:00 , National

Language

English

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Credits

120 SCH

Delivered

On Campus

Campus Location

Chicago, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

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Other requirements

General requirements

Admission Application

Official ACT/SAT scores (required if you have earned fewer than 24 semester hours of college credit)

Official transcript from high school (required if you have earned fewer than 24 semester hours of college credit)

Official transcripts from all colleges/universities attended (Courses taken at colleges or universities outside of the U.S. must be evaluated by Educational Credentials Evaluators, Inc. or World Education Services, Inc.)

Application fee

Additional Requirements for International Applicants:

Notarized Undergraduate Financial Statement

Notarized bank letter(s) from each sponsor’s financial institution

TOEFL or IELTS official score report

Copy of passport photo page

Copy of Form I-94 and Form I-20 (if applying from within the U.S.)

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

20181 USD / year

≈ 20181 USD / year
Out-of-State

20181 USD / year

≈ 20181 USD / year
Domestic

Applies to you

In-State

10343 USD / year

≈ 10343 USD / year

Additional Details

College of Business Tuition Differential - $495.59 (per credit hour equivalent)

Living costs

Chicago

United States

1297 - 2491 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career Options

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Chicago

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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