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Overview
In addition to preparing the student for a career in the Marketing field at Manhattanville College in the areas of market research, brand management, advertising, sales promotion, public relations and sales, the marketing program provides an excellent background for graduate studies and professional certification.
The Marketing program provides core knowledge of theory, concepts and principles, as well as the methods and application of effective strategic marketing management techniques that will prepare each student for a career in the marketing field. Students will examine the flow of goods and services from the producer to the consumer, and explore and analyze consumer characteristics and behavior, the impact of advertising and communication, market research techniques and international marketing systems.
Careers
Advertising Account Manager, Brand Strategist, Corporate Sponsorship Manager, Digital Marketing Specialists, Fundraising Development Associate, Market Research Analyst, Marketing Manager, Media Planner, Product Manager, Public Relations Strategist, Retail Manager, Sales Manager, Sales Representative, Social Media Marketing Specialists, Sports Event Planner
Programme Structure
Courses include:
- Business Communication And Team Dynamics
- Business Decision Making
- Marketing Management
- Marketing Research
- Digital Marketing Strategy
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before , International
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- Starting
- Apply before , International
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More details
- National application is based on a rolling admission
Language
English
IELTS 6.5
TOEFL® IBT 80
Credits
120 SCH
Delivered
On Campus
Disciplines
Marketing Public Relations Digital Marketing View 1105 other Bachelors in Marketing in United StatesAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 6.5
TOEFL® IBT 80
Other requirements
General requirements
Along with your completed application, and nonrefundable $50 application fee, you will need:
- Official transcript of grades (all documents written in languages other than English must be accompanied by certified English translations)
- Two academic letters of recommendation
- Personal essay
Tuition Fee
To alway see correct tuition fees
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International
38880 USD/yearTuition FeeBased on the tuition of 19440 USD per semester during 48 months. -
National
38880 USD/yearTuition FeeBased on the tuition of 19440 USD per semester during 48 months.
Living costs for Harrison
2275 - 4960 USD /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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