Overview
The Communication - Integrated Marketing programme at Slippery Rock University provides students with a sophisticated understanding of the complex and rapidly evolving 21st-century marketing landscape. By combining theoretical knowledge with practical application, the curriculum ensures that graduates are prepared to lead in the modern business world. Students benefit from a supportive learning environment that prioritises personal growth and professional readiness.
Why Communication - Integrated Marketing at Slippery Rock University?
Students at Slippery Rock University gain access to exceptional facilities, including up-to-date instructional computer labs and converged media production spaces. The department is distinguished by its experienced faculty members who bring professional industry insights directly into the classroom. This programme emphasises an applied curriculum, allowing students to develop demonstrable skills that are highly valued by contemporary employers.
The university also hosts award-winning student organisations that provide vital pre-professional experience. These include Rock PRSSA, a student-run integrated marketing firm, and AdFed, which allow participants to build impressive portfolios before graduation. Furthermore, a robust internship programme and a dedicated senior capstone seminar ensure that students are well-prepared for the transition into the professional workforce or graduate studies.
Tuition Fee Breakdown
- International fee: USD 15988 per year
- National fee: USD 15988 per year
- Local fee: USD 7994 per year
Visit the Fees and Funding section for a breakdown in your local currency.
Syllabus
The curriculum focuses on developing the ability to produce, distribute, and analyse communication effectively. Modules may include:
- Integrated Marketing Communication
- New Media Production and Design
- Public Relations and Integrated Marketing Strategy
- Video and Television Production
- Social Media
- Research and Analysis
- Written and Oral Communication
- Senior Capstone Seminar
Careers with Communication - Integrated Marketing
Graduates of the Communication - Integrated Marketing programme are prepared for diverse roles across various industries, including Fortune 100 companies, non-profit agencies, and advertising firms. The programme’s alumni network extends from coast to coast, with professionals working in sports teams, media organisations, and production companies.
Specific career paths and roles held by former students include:
- Marketing Associate
- Account Executive
- Social Media Specialist
- Campaign Coordinator
- Graphic Designer
- Constituent Outreach Specialist
- Area Executive Director
The department’s professional Advisory Board, comprised of industry leaders and successful alumni, provides ongoing support to ensure the curriculum remains aligned with current workplace demands and networking opportunities.
Programme Structure
Courses include:
- Social Media Network Analytics
- PR and IMC Campaigns Capstone
- Internship
- Advertising Management
- Communication Law
- Strategic Brand Communication
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before , International
-
- Starting
- Apply before , International
-
Language
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Credits
Delivered
Campus Location
- Grove City, United States
Disciplines
Marketing Corporate Communication View 254 other Bachelors in Corporate Communication in United StatesWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Complete the application for admission
- Pay $30 USD application fee in the application portal. (non-refundable)
- Submit official, English-translated copies of all secondary and post-secondary course work completed, including subjects listed and marks earned, school certificates, diplomas and examinations results.
- All non-native speakers of English must submit an official language score reports
- Submit a copy of your passport - copy of the picture page.
Tuition Fees
-
International Applies to you
Applies to youNon-residents15988 USD / year≈ 15988 USD / year - Out-of-State15988 USD / year≈ 15988 USD / year
-
Domestic
Applies to youIn-State7994 USD / year≈ 7994 USD / year
Living costs
Grove City
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Communication - Integrated Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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