Overview

The Communication - Integrated Marketing curriculum at Slippery Rock University prepares you to perform consumer research, strategic planning, message creation, and product branding through a variety of media platforms and across settings.

Developed through market research, this new program received the strong endorsement of our professional advisory board to meet a growing demand for technically savvy graduates with an integrated skill capability to implement multimedia and social media marketing programs.

With the opportunity to participate in a variety of relevant student organizations and up to four internships for credit, IMC majors graduate with a portfolio of work that demonstrates a wide range of proficiencies to potential employers

Careers In Integrated Marketing

One of the many benefits of studying Integrated Marketing is the abundance of opportunities after graduating. Not only are marketing opportunities always growing, but integrated marketing positions are becoming more and more prevalent as marketing platforms continue to grow. This program’s internship opportunities—as well as our vast alumni network—make SRU a perfect choice for students thinking about their future careers after graduation.

As a graduate of the IMC program at SRU, students are marketable for employment in public relations, marketing, and advertising positions with agencies and corporations. Our Integrated Marketing graduates have gone on to work locally in Pennsylvania and across the country with high-profile businesses, sports teams, agencies, media organizations, and more.

Programme Structure

Courses include:

Social Media Network Analytics

PR and IMC Campaigns Capstone

Internship

Advertising Management

Communication Law

Strategic Brand Communication

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-20 00:00:00
- Apply before 2026-10-01 00:00:00 , International
Starting 2027-08-25 00:00:00
- Apply before 2027-05-01 00:00:00 , International

Language

English

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Credits

121 SCH

Delivered

On Campus

Campus Location

Grove City, United States

Disciplines

Marketing Corporate Communication View 1055 other Bachelors in Marketing in United States

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Academic requirements

GPA

English requirements

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IELTS

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Other requirements

General requirements

Complete the application for admission
Pay $30 USD application fee in the application portal. (non-refundable)

Submit official, English-translated copies of all secondary and post-secondary course work completed, including subjects listed and marks earned, school certificates, diplomas and examinations results.

All non-native speakers of English must submit an official language score reports

Submit a copy of your passport - copy of the picture page.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

15988 USD / year

≈ 15988 USD / year
Out-of-State

15988 USD / year

≈ 15988 USD / year
Domestic

Applies to you

In-State

7994 USD / year

≈ 7994 USD / year

Living costs

Grove City

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Communication - Integrated Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers In Integrated Marketing

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Grove City

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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