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Sport Management, B.A./B.S.

  • Application Deadline
  • 48 months
Cortland, NY, United States
If you aspire to combine a passion for sports with a well-developed understanding of the complexities of the business enterprise, a Sport Management major from Suny Cortland will provide you with the formal educational foundation and the practical experiences necessary in this extremely competitive industry.
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Upon successful completion of this Sport Management program at Suny Cortland, students will be able to: 

  • Demonstrate the fundamental principles of the sport management field such as but not limited to strategic management, sport marketing, sport finance, sport media and sport law.
  • Distinguish the key concepts and procedures related to ethical "good practice" and conduct to situations that are specific to sport.                               
  • Compose a variety of oral and written business communications styles.
  • Students will show an understanding for individual differences and appreciate the benefits of all dimensions of diversity including but not limited to ethnicity, gender, age, physical differences, sexual orientation, race, and religion                                                                                                   
  • Illustrate their competence to utilize current technology to perform vital tasks within the sport business realm.         
  • Apply critical thinking skills to apply course content to practical scenarios and projects.                                                                                  
  • Develop practical experience within the sport industry through fieldwork that demonstrates the fundamental sport management core courses. 

Career Potential

  • Sport marketing director
  • Director of media relations
  • Event/venue manager -Olympic Games
  • Regional sales manager - sport product company
  • Athlete representation/agent
  • Video coordinator
  • Ticket sales manager

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses included:

  • Foundations of Sport Management
  • Ethical Issues in Sport
  • Sport Media Management
  • Information Technology in Sport 
  • Sport Marketing
  • Sport Law and Organization 
  • Sport Business, Finance and Politics 
  • The Economics of Sport 

English Language Requirements

  • Minimum required score:


    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Start practicing IELTS today!

General Requirements

All admissions applications are individually reviewed. Decisions are based on criteria such as academic performance in the classroom, class rank, extracurricular activities, personal statements and recommendations. Application materials include the following:

  • The Common Application or the SUNY Application
  • Official transcript or results from the General Equivalency Diploma (GED). If you have prior military service, Discharge papers.
  • SUNY Supplemental Form (if you submitted the SUNY Application)
  • Personal statement or essay (at least 250 words)
  • At lease one recommendation from a teacher or college counselor using the Teacher/Counselor Evaluation Form.

Tuition Fee

  • International

    16980 USD/year
    Tuition Fee
    Based on the original amount of 16980 USD per year and a duration of 48 months.
  • National

    16980 USD/year
    Tuition Fee
    Based on the original amount of 16980 USD per year and a duration of 48 months.
  • In-State

    7070 USD/year
    Tuition Fee
    Based on the original amount of 7070 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Cortland

  • 874 - 1910 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.


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