Overview

This Marketing program from the Fisher College challenges students to analyze marketing situations, problem solve complex scenarios, and generate creative solutions in order to provide value in a rapidly changing market place.

The marketplace is constantly changing—consumer preferences are shifting and technology is enabling advances in marketing communications and distribution methods. A successful marketing manager in this dynamic environment will need quantitative and qualitative analytical skills, and decision-making skills to diagnose problems, identify opportunities, and create effective strategies.

The Fisher College marketing program’s mission is to develop graduates who possess such knowledge and skills. Additionally, the program will train students to be able to communicate their analyses and solutions effectively in writing and orally.

Learning Outcomes

This program will provide students with the opportunity to develop the following competencies and ability to:

Analyze and apply marketing principles to inform marketing decisions.

Apply critical thinking skills to domestic and global marketing scenarios.

Analyze data and information found in marketing situations using accepted quantitative and qualitative methods.

Demonstrate appropriate communication strategies needed to meet the requirements of leadership and managerial situations.

Assess the effects of consumer psychology theory and practice on consumption and marketing.

Programme Structure

Courses include:

Financial Accounting

Principles of Business Finance

Business Law

Principles of Management

International Management

Principles of Marketing

Key information

Duration

Full-time
- 48 months
Part-time
- 40 months

Start dates & application deadlines

Starting 2025-09-02 00:00:00
- Apply before 2025-07-01 00:00:00 , International
Starting 2026-01-12 00:00:00
- Apply before 2025-12-01 00:00:00 , International

Language

English

IELTS

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TOEFL^® IBT

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Credits

120 SCH

Delivered

On Campus, Online

Campus Location

Boston, United States

Disciplines

Marketing View 1071 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

IELTS

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TOEFL^® IBT

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Other requirements

General requirements

A completed application form and $50 application fee.

Official transcript sent directly from your secondary school. Photocopies of transcripts are not acceptable. Transcripts must be translated into English. If you are not able to provide an official, translated transcript, we recommend that you utilize the services of the Center for Educational Documentation to provide Fisher College with appropriate documentation.

Official TOEFL results.

A notarized, current bank statement verifying that the student has a minimum of $52,000.00 U.S. Dollars in a cash account available for his or her use.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Fisher College and/or in United States, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees

International

35524 USD/year

Tuition Fee

Based on the tuition of 35524 USD per year during 48 months.
National

35524 USD/year

Tuition Fee

Based on the tuition of 35524 USD per year during 48 months.
In-State

35524 USD/year

Tuition Fee

Based on the tuition of 35524 USD per year during 48 months.

Living costs for Boston

1560 - 3239 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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