Overview

This Marketing program from the Fisher College challenges students to analyze marketing situations, problem solve complex scenarios, and generate creative solutions in order to provide value in a rapidly changing market place.

The marketplace is constantly changing—consumer preferences are shifting and technology is enabling advances in marketing communications and distribution methods. A successful marketing manager in this dynamic environment will need quantitative and qualitative analytical skills, and decision-making skills to diagnose problems, identify opportunities, and create effective strategies.

The Fisher College marketing program’s mission is to develop graduates who possess such knowledge and skills. Additionally, the program will train students to be able to communicate their analyses and solutions effectively in writing and orally.

Learning Outcomes

This program will provide students with the opportunity to develop the following competencies and ability to:

Analyze and apply marketing principles to inform marketing decisions.

Apply critical thinking skills to domestic and global marketing scenarios.

Analyze data and information found in marketing situations using accepted quantitative and qualitative methods.

Demonstrate appropriate communication strategies needed to meet the requirements of leadership and managerial situations.

Assess the effects of consumer psychology theory and practice on consumption and marketing.

Programme Structure

Courses include:

Financial Accounting

Principles of Business Finance

Business Law

Principles of Management

International Management

Principles of Marketing

Key information

Duration

Full-time
- 48 months
Part-time
- 40 months

Start dates & application deadlines

Starting 2026-08-31 00:00:00
- Apply before 2026-07-01 00:00:00 , International
Starting 2027-01-11 00:00:00
- Apply before 2026-12-01 00:00:00 , International

Language

English

TOEFL^® IBT

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Credits

120 SCH

Delivered

On Campus, Online

Campus Location

Boston, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

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IELTS

Prepare for Your English Test

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A completed application form and $50 application fee.

Official transcript sent directly from your secondary school. Photocopies of transcripts are not acceptable. Transcripts must be translated into English. If you are not able to provide an official, translated transcript, we recommend that you utilize the services of the Center for Educational Documentation to provide Fisher College with appropriate documentation.

Official TOEFL results.

A notarized, current bank statement verifying that the student has a minimum of $52,000.00 U.S. Dollars in a cash account available for his or her use.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

35524 USD / year

≈ 35524 USD / year
Out-of-State

35524 USD / year

≈ 35524 USD / year
Domestic

Applies to you

In-State

35524 USD / year

≈ 35524 USD / year

Additional Details

Online tuition:

$5148/ module full-time
$2574/ module part-time

Living costs

Boston

United States

1560 - 3239 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Learning Outcomes

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Boston

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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