Overview

In this Strategic Communication program from Texas Christian University you’ll learn how to conduct and use research, write and create content for digital, print and broadcast platforms, craft messages to connect with audiences, choose media strategically and evaluate the effectiveness of campaigns.

Outside of the classroom, you’ll have opportunities to sharpen your skills through internships with local agencies, companies and nonprofits.

You can also compete in national advertising and public relations annual competitions; TCU teams have a strong track record of success, placing in the top 10 at the American Advertising Federation’s (AAF) National Student Advertising Competition and the Public Relations Student Society of America’s (PRSSA) Bateman Competition in recent years.

Career Prospects

Most strategic communication graduates begin work in advertising or public relations agencies, corporations, governmental agencies, nonprofit groups, health care groups, sports teams and consulting firms.

Others enter graduate school or highly specialized post-graduate and pre-professional programs.

Programme Structure

Courses include:

Channel Planning

Digital Storytelling

Strategic Writing

Case Studies

Creative Strategy

Campaigns

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-13 00:00:00
- Apply before 2026-10-01 00:00:00 , International
- Apply before 2026-11-01 00:00:00 , National
Starting 2027-08-18 00:00:00
- Apply before 2027-02-01 00:00:00

More details

Fall intake

Applications received after February 1st will be considered on a space-available basis.

Language

English

Duolingo English Test

110

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TOEFL^® IBT

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IELTS

6.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Fort Worth, United States

Disciplines

Corporate Communication View 256 other Bachelors in Corporate Communication in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Application

Application Fee

Official High School Transcript

Essay

Counselor Evaluation/Recommendation

Teacher Evaluation/Recommendation

SAT or ACT Scores (optional)

English Proficiency (International Applicants Only)

Official College Transcripts

Early Decision Agreement (Early Decision Applicants Only)

Optional Application Materials

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

63500 USD / year

≈ 63500 USD / year
Out-of-State

63500 USD / year

≈ 63500 USD / year
Domestic

Applies to you

In-State

63500 USD / year

≈ 63500 USD / year

Living costs

Fort Worth

United States

1071 - 1679 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Strategic Communication.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career Prospects

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Fort Worth

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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