Overview

The IB majors are multidisciplinary, involving material from all areas of the College of Business as well as required components in economics and foreign language. While the IB program is administratively housed in the Marketing Department, the IB prefix is an interdisciplinary prefix taught by professors from all business disciplines. Student advising for the IB program is handled by the Director of International Business Programs.

Learning outcomes

The International Business - Marketing degree at Eastern Michigan University is offered in multiple functional areas (accounting, accounting information systems, computer information systems, economics, entrepreneurship, finance, general business, management, marketing, or supply chain management). Additionally, all IB students must fulfill a study abroad experience and prove proficiency in a second language or complete a foreign language sequence.

The International Business program of study prepares students for careers in an increasingly integrated world economy. The IB majors are designed to appeal to students who favor an interdisciplinary approach to professional business studies. The majors should also be appealing to international students or students who are already bilingual. The program of study emphasizes both broad-based business knowledge in international business (including a required course in international business ethics) as well as specific geographical areas of expertise (through seminars on doing business in specific nations or regions).

Programme Structure

Courses included:

Contemporary Selling
Consumer Behavior
Marketing Strategy
International Business Transactions
Global Marketing
Marketing Research

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-26 00:00:00
- Apply before 2026-07-01 00:00:00
Starting 2027-01-08 00:00:00
- Apply before 2026-11-01 00:00:00

More details

EMU accepts applications for admission on a rolling basis throughout the year. However, it’s best to apply as early as possible

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus, Blended

Campus Location

Ypsilanti, United States

Disciplines

Marketing International Business View 545 other Bachelors in International Business in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

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IELTS

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Other requirements

General requirements

Fill out the application
Submit Official Documents to university
Submit English Proficiency
Submit Financial Documentation for the I-20 Process

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16478 USD / year

≈ 16478 USD / year
Out-of-State

16478 USD / year

≈ 16478 USD / year
Domestic

Applies to you

In-State

16478 USD / year

≈ 16478 USD / year

Living costs

Ypsilanti

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for International Business - Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Learning outcomes

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Ypsilanti

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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