Overview

During the B.A. in Public Relations and Advertising from Chapman University everything you learn will help you become a compelling storyteller for businesses looking to connect with their audiences. Graduates can work in nearly any aspect of the industry: from corporations to nonprofits to advertising agencies to public relations firms to entertainment marketing. Everyone’s got a story to tell.

Where this degree will take you

After finishing the program, you’ll be prepared to succeed in public relations, advertising or entertainment marketing. This is because you’ll be able to:

Demonstrate effective written, oral and visual communication skills.

Use stories and visual mediums to communicate effectively with various audiences.

Understand effective PR, Advertising, and Entertainment Marketing tactics and apply them within a comprehensive PR, Advertising, or Entertainment Marketing plan.

Think critically about the economic, social, technological, political, persuasive and ethical factors that affect PR, Advertising, and Entertainment Marketing decision-making.

Common PR Job Titles

Account Executive

PR Firm President or Partner

Public Information Officer

Executive Director

Marketing Manager

Public Relations Counselor

Copywriter

Director of Development

Special Events Coordinator

Media Relations Specialist

Lobbyist

Spokesperson

Press secretary

Programme Structure

Courses include:

Design Strategy

Digital Marketing

Producing Commercials

Media Relations

Media Planning and Buying

Writing for Public Relations

Copywriting for Advertising

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-02-01 00:00:00
- Apply before 2026-10-15 00:00:00
Starting 2027-08-25 00:00:00
- Apply before 2027-01-15 00:00:00

Language

English

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Los Angeles, United States

Disciplines

Public Relations Advertising View 174 other Bachelors in Advertising in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

International applicants must provide official copies of academic records from all secondary or senior secondary schools, pre-university programs, and colleges and universities attended. Applicants should:

Have all academic records sent directly from their schools (whenever possible).

Submit all academic records in the native language, accompanied by a certified English translation (if the native language is not English).

Send external examination results or predicted results. Examples: predicted IB results, Indian board exam results, GCSE/IGCSE results, predicted A-levels, Australian ATAR, etc.

Submit any additional documents as requested by the Office of Admission.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

33745 USD / year

≈ 33745 USD / year
Out-of-State

33745 USD / year

≈ 33745 USD / year
Domestic

Applies to you

In-State

33745 USD / year

≈ 33745 USD / year

Living costs

Los Angeles

United States

1520 - 2570 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Public Relations and Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Where this degree will take you

Common PR Job Titles

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Los Angeles

Funding

Scholarships Information

Available Scholarships

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