Overview

The Marketing programme at the University of Missouri - Kansas City provides students with a robust foundation in business administration through a specialised lens. This degree focuses on developing critical thinking and technical proficiency to solve complex organisational challenges in the modern marketplace.

Students engage with a curriculum that balances theoretical knowledge with practical application, ensuring they can contribute effectively to diverse professional teams. The course emphasises the integration of information systems and quantitative analysis to drive informed business decision-making.

Why Marketing at the University of Missouri - Kansas City?

Studying at the Henry W. Bloch School of Management offers access to a prestigious learning environment focused on innovation and entrepreneurial thinking. The university provides extensive support through dedicated advising and career services to help students navigate their academic journey.

The programme is distinguished by its emphasis on real-world readiness, encouraging students to participate in internships and undergraduate research. These opportunities allow learners to build professional networks and gain hands-on experience within the vibrant Kansas City business community.

Tuition Fee Breakdown

International fee: USD 1158 per credit
National fee: USD 1158 per credit
Local fee: USD 496 per credit

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum includes a range of core business subjects and specialised modules. Modules may include:

Financial Accounting
Managerial Accounting
Business Analytics
Macroeconomics
Microeconomics
Precalculus Algebra
Legal and Regulatory Contexts of Organisations
Computer Applications In Management
Supply Chain and Operations Management
Entrepreneurial Mindset and Opportunity Recognition
Financial Management
Effective Business Communication
Organizational Behavior
Strategic Management
Information Management
Marketing
Customer Insights
Marketing Research
Social Media and Mobile Marketing
Strategic Marketing

Careers with Marketing

Graduates are prepared for diverse roles across various sectors, including digital advertising, brand management, and market analysis. The programme develops the expertise required to succeed in high-demand positions such as sales managers and research analysts.

The university's strong links with local and national organisations facilitate pathways into industries ranging from retail and manufacturing to non-profit management. Students often transition into professional careers in business development, customer data analytics, and strategic consultancy.

Programme Structure

Courses include:

Financial Accounting

Managerial Accounting

Business Analytics

Elementary Statistics

Statistical Reasoning

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-21 00:00:00
- Apply before 2026-11-15 00:00:00
Starting 2027-08-25 00:00:00
- Apply before 2027-06-15 00:00:00

More details

15 November Spring Priority Application

Language

English

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IELTS

5.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Kansas City, United States

Disciplines

Marketing View 1060 other Bachelors in Marketing in United States

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Academic requirements

GPA

2.2

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

5.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Academic Records

English Proficiency

Personal Statement

Passport

Statement of Finances

Affidavit of Support

Supplemental Materials

Immigration Documents

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

34740 USD / year

≈ 34740 USD / year
Out-of-State

34740 USD / year

≈ 34740 USD / year
Domestic

Applies to you

In-State

14880 USD / year

≈ 14880 USD / year

Living costs

Kansas City

United States

980 - 1596 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Kansas City

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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