Overview

This Advertising Management BA degree from Portland State University gives you exceptional opportunities to work and learn in Portland’s high-impact advertising industry. You’ll acquire hands-on advertising management experience that showcases your creativity and gets your advertising career off to a fast start.

As one of the few U.S. advertising degrees housed within a business school, our advertising management program connects the dots between advertising tactics and big-picture objectives. You’ll learn to use all forms of advertising—from traditional broadcast and print to digital, mobile, and social media — to solve business problems and achieve long-range goals.

Career opportunities:

Advertising job opportunities are growing rapidly, particularly in digital media. PSU’s advertising management program has an outstanding reputation among employers. Recruiters and hiring executives regularly scout our campus, participate in campus programs, and conduct on-campus interviews. You can find advertising career opportunities in areas such as:

Digital advertising
Content strategy
Account management
Communications strategy
Content development and production
Media buying
Creative direction
Brand development
Graphic design

Programme Structure

Courses include:

Advertising

Consumer Behavior and Customer Satisfaction

Media Strategy

Creative Strategy

Advertising Campaigns

Marketing Research

Account Management

Portfolio Workshop

FIR Advertising Agency Internship

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-30 00:00:00
- Apply before 2026-08-01 00:00:00
Starting 2027-01-06 00:00:00
- Apply before 2026-12-05 00:00:00
Starting 2027-03-31 00:00:00
- Apply before 2027-03-05 00:00:00

Language

English

Duolingo English Test

110

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TOEFL^® IBT

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PTE Academic

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IELTS

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Credits

180 SCH

Delivered

On Campus

Campus Location

Portland, United States

Disciplines

Project Management Digital Marketing Advertising View 146 other Bachelors in Digital Marketing in United States

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Academic requirements

GPA

2.5

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

You must have a cumulative (overall) grade point average (GPA) of at least 2.5 when converted to the U.S. 4.0 grading scale.
Meet the English Language Proficiency Requirement. You may be admitted to Portland State University and an Intensive English Language Program (IELP) pathway if you do not meet PSU's English Language Proficiency Requirement. Learn more about PSU’s English language programs.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

34599 USD / year

≈ 34599 USD / year
Out-of-State

34599 USD / year

≈ 34599 USD / year
Domestic

Applies to you

In-State

12999 USD / year

≈ 12999 USD / year

Living costs

Portland

United States

1271 - 2262 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Advertising Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career opportunities:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Portland

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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