Placeholder image for Marketing

Marketing, B.B.A.

  • Application Deadline
  • 48 months
    Duration
University rank #601 (WUR) Athens, OH, United States
The Marketing curriculum at Ohio University is designed to give students both broad overview of marketing knowledge and experience. Foundational marketing courses include: professional selling, marketing research, consumer behavior and marketing strategy.
Access all 180000+ programmes, for free with a Studyportals account.
account benefits visualised

Overview

Marketing is the lifeline of any organization. It links the organization with its customers and is vital not only to the survival of the organization, but also to the maintenance of the free enterprise system. 

Opportunities Upon Graduation

Upon graduation, Marketing majors at Ohio University are prepared for a variety of careers in business and non-business industries. Typical entry level jobs include sales, retail management, market research, product/brand management and logistic management.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Foundation of Professional Sales
  • Marketing Research
  • Marketing Strategy
  • Sales Management
  • Business to Business Marketing

English Language Requirements

  • Minimum required score:

    68

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

  • Minimum required score:

    520

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.

General Requirements

  • Application form
  • $70 international application processing fee
  • Official academic records
  • Evidence of sufficient funding
  • Statement of activities.
  • Exams for scholarship consideration
  • Official TOEFL or IELTS results if available. 

Tuition Fee

  • International

    22406 USD/year
    Tuition Fee
    Based on the original amount of 22406 USD per year and a duration of 48 months.
  • National

    22406 USD/year
    Tuition Fee
    Based on the original amount of 22406 USD per year and a duration of 48 months.
  • In-State

    12612 USD/year
    Tuition Fee
    Based on the original amount of 12612 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Athens

  • 1079 - 1780 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Wishlist

You’ve wishlisted multiple studies. Did you know you can compare them side-by-side in our Compare-tool?