Overview

Students will develop an understanding of the intended audience and use that understanding to create relevant messages, using powerful verbal and visual imagery capable of communicating the intended message(s) in order to capitalize on organizational opportunities and solve communication problems.

The skills necessary for creating persuasive messages and developing the means to expose those messages to the intended audience will be learned in this Advertising program at The University of Alabama. These skills include the ability to conduct research to measure program needs, develop program quantifiable objectives and focused strategies, implement state-of-the-art tactics and develop the tools to measure a program’s return on investment.

Careers

Graduates find employment at advertising or public relations agencies, advertising, public relations, or promotional departments of businesses, industries and government agencies and with traditional and nontraditional media outlets.

Programme Structure

Courses include:

Mass Communic

Mechanics of Media Writing

Advertising

Software Applications

Strategic Thinking (AD)

Investigation and Insights

Basic Principles of Design

Mass Comm Law & Regultn

Key information

Duration

Part-time
- 36 months

Start dates & application deadlines

Starting 2026-08-19 00:00:00

Apply anytime.
Starting 2027-01-13 00:00:00

Apply anytime.

More details

Applications accepted year round

Language

English

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

Online

Campus Location

Tuscaloosa, United States

Disciplines

Advertising View 23 other Bachelors in Advertising in United States

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Academic requirements

GPA

2.7

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Complete your Online Application and pay the application fee.

2-3 days after completing the application, check the email account that you listed on your application. You will be sent your CWID (Identification number) via email.

Copy of your passport

Relevant visa and immigration documents (this includes PR card, current visa, or F-1/ J-1 visa request and supporting documents.)

All students must meet the English proficiency requirements.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

15960 USD / year

≈ 15960 USD / year
Out-of-State

15960 USD / year

≈ 15960 USD / year
Domestic

Applies to you

In-State

15960 USD / year

≈ 15960 USD / year

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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