Overview

The Marketing programme at Marquette University provides students with a robust foundation in strategic business development and consumer behaviour analysis. This degree focuses on equipping future professionals with the analytical tools and ethical mindset required to navigate a rapidly changing global marketplace effectively.

Students benefit from a curriculum that integrates creativity with practical communication skills. The teaching approach emphasises honesty and transparency, reflecting a long-standing tradition of values-based business education. This ensures that graduates are prepared to handle complex challenges in product management, pricing, and positioning.

The learning environment is designed to foster collaboration across different business disciplines.

Why Marketing at Marquette University?

Marquette University is recognised for its excellence in career preparation, ranking highly for job placement and student outcomes. The programme is housed in the state-of-the-art O'Brien Hall, a facility designed to encourage innovation and partnership between students and industry professionals.

The university's location in Milwaukee offers unparalleled access to corporate visits, guest speakers, and a vast network of local firms. A distinctive feature is the one-on-one mentoring programme, where juniors are paired with executives to build professional networks. Additionally, 82% of business students participate in internships.

Global perspectives are integrated through extensive study abroad opportunities, with over 50 programmes available in nearly 30 countries. Students can also join the E-Lead programme to develop people-centered leadership skills. These initiatives ensure graduates are well-rounded and ready for international business environments.

Tuition Fee Breakdown

International fee: USD 52070 per year
National fee: USD 52070 per year
Local fee: USD 52070 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

Marketing
Professional Selling
Consultative Selling
Relationship Building
Product Development and Management
Pricing, Positioning and Placement
Leadership
Ethics and Social Responsibility

Careers with Marketing

Graduates from this programme frequently secure roles in account services, business development, and sales. The strong emphasis on practical experience and networking allows students to transition smoothly into professional environments across various sectors, including finance, technology, and retail.

Recent alumni have found employment at prestigious global organisations such as Amazon, Accenture, and PepsiCo. Other notable employers include Harley-Davidson, Walt Disney Co., and GE Healthcare. The programme's focus on ethical leadership and tactical skills makes graduates highly sought after by both corporate and non-profit entities.

Programme Structure

Courses include:

Business Leadership Development

Business Day

Elements of Calculus

Principles of Financial Accounting

Principles of Managerial Accounting

Business Analytical Tools

Statistics and Business Analytics

Principles of Microeconomics

Rhetoric and Composition

Elements of Calculus

Non-business Electives

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-19 00:00:00
- Apply before 2026-11-01 00:00:00 , International
Starting 2027-08-24 00:00:00
- Apply before 2027-02-01 00:00:00

More details

National: Applications for the Spring semester are reviewed on a rolling basis starting in October.

Language

English

Duolingo English Test

115

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IELTS

6.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Milwaukee, United States

Disciplines

Marketing View 1054 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

115

Take A Free Practice Test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

High School Transcripts

College and University Transcripts

Exams and Certificates

Evidence of English Language Ability

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

52070 USD / year

≈ 52070 USD / year
Out-of-State

52070 USD / year

≈ 52070 USD / year
Domestic

Applies to you

In-State

52070 USD / year

≈ 52070 USD / year

Living costs

Milwaukee

United States

1066 - 1767 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Milwaukee

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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