Overview

Business Administration - Global Marketing Management from Purdue University Global prepares you to enter the diverse and creative field of product development, market analysis and management, and communications. A concentration in global marketing management provides an understanding of a product’s marketing mix and the relationship between intermediaries and customers.

Key facts

Communications

Interpersonal skills

Organizational skills

Creativity

Writing skills

Programme Structure

Courses include:

Digital Marketing

Social Media Marketing

Advertising, Promotion, PR - Integrated Marketing Communication Strategies

Marketing Management

Human Resource Management

Small Business Management

Finance

Marketing

Business Law

Ethics and the Legal Environment

Business Statistics and Quantitative Analysis

Organizational Behavior

Business Process Management

Operations Management

Managerial Economics

Corporate Finance

Key information

Duration

Part-time
- 48 months

Start dates & application deadlines

You can apply for and start this programme anytime.

More details

Multiple start dates to give you flexibility in your education, life, and work schedules.

Language

English

Duolingo English Test

115

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TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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98 accuracy using real exam data
4.9/5 student rating

Credits

180 alternative credits

Delivered

Online

Semi-structured
Continuous support with feedback on request
Individual work/assignments (with online group discussions), Online group works/assignments

Campus Location

Indianapolis, United States

Disciplines

Business Administration Marketing Management View 563 other Bachelors in Business Administration in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

You must be a high school graduate or possess a General Education Development (GED) certificate or other equivalency diploma. You are also encouraged to complete orientation before you start classes.

Proof of sufficient funds

Submit applicable fees

Visa requirements

Proof of secondary completion

Transcripts

Be at least 18 years old.

Possess a General Education Development (GED) certificate or state-specific equivalency diploma

Evidence of high school graduation or equivalent must be presented to the University.

Prior to starting an academic program, you may be required to take an entrance examination.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16695 USD / year

≈ 16695 USD / year
Out-of-State

16695 USD / year

≈ 16695 USD / year
Domestic

Applies to you

In-State

16695 USD / year

≈ 16695 USD / year

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business Administration - Global Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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