Overview
The Event Management programme at Iowa State University provides students with the essential skills to lead and innovate within the fast-growing global events industry. As the only four-year degree of its kind in the state, it offers a unique blend of academic rigour and practical application. Students are trained to manage everything from corporate conferences to high-profile sports events and weddings.
Why Event Management at Iowa State University?
Choosing this programme means joining a curriculum that is routinely ranked among the best for event planning. Students benefit from the expertise of faculty members who are industry veterans in marketing, brand management, and finance. The university provides exceptional on-campus facilities, including The Meeting Room laboratory, which features virtual reality headsets and professional sound and lighting equipment.
Beyond the classroom, students gain hands-on experience through unique leadership opportunities. You can participate in the annual ISU Fashion Show, one of the largest student-produced events in the nation, or help execute "The Conference," a student-led project involving full-scale event production. Global perspectives are also integrated through study abroad opportunities in locations such as Germany and the United Arab Emirates.
Tuition Fee Breakdown
- International fee: USD 15293 per semester
- National fee: USD 14289 per semester
- Local fee: USD 4765 per semester
Visit the Fees and Funding section for a breakdown in your local currency.
Syllabus
The curriculum is designed to build a strong foundation in digital promotion and coordination. Modules may include:
- Digital Promotion in Event Management
- Special Events Coordination
- Resource Management
- Trend Analysis
- Catering and Finances
- Brand Management
Careers with Event Management
Graduates are well-equipped for diverse roles across the hospitality, corporate, and sports sectors. The programme's strong focus on professional development ensures students are ready for the competitive job market. Common career paths for graduates include:
- Conference Planner
- Event Coordinator
- Executive Meeting Manager
- Marketing Manager
- Operations Manager
- Sales Manager
- Travel Coordinator
- Venue Manager
- Association Manager
The university supports career progression through dedicated services, including internship coordination and career fairs. Students often secure placements in athletics departments, alumni associations, and professional event agencies, building a robust professional network before graduation.
Programme Structure
Courses Included:
- Event Management
- Contemporary Club Management
- Principles of Management in Human Sciences
- Special Events Coordination
- Hospitality and Apparel Marketing Strategies
- Principles of Marketing
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before , International
-
Iowa State operates on rolling admission. We strongly recommend that you apply at least six to eight weeks in advance.
Language
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Credits
Delivered
Campus Location
- Ames, United States
Disciplines
Event Management View 79 other Bachelors in Event Management in United StatesWhat students do after studying
Academic requirements
English requirements
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- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- ACT composite (or converted SAT) score x 3
- Cumulative GPA x 30
- Number of years of high school core courses x 5
- RAI (Regent Admission Index)
- SAT scores will be converted to their ACT composite equivalents for this calculation.
- High school GPA is expressed on a 4-point scale (you can use our GPA calculator to convert your GPA if it's not on a 4.0 scale).
- The number of core high school courses is measured in years or fractions of years.
Tuition Fees
-
International Applies to you
Applies to youNon-residents30586 USD / year≈ 30586 USD / year - Out-of-State28578 USD / year≈ 28578 USD / year
-
Domestic
Applies to youIn-State9530 USD / year≈ 9530 USD / year
Living costs
Ames
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Event Management.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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