Overview

The Advertising programme at Iowa State University provides students with a robust foundation in the creative and strategic aspects of the modern communication industry. This Bachelor of Arts degree is designed to equip learners with essential skills in professional writing, market research, and emerging digital technologies. By blending theoretical knowledge with practical application, the curriculum ensures that graduates are ready to navigate the complexities of business and media environments.

Students benefit from a curriculum that emphasises professionalism and ethical communication. The programme is structured to foster creativity while maintaining a strong focus on the technical requirements of the field.

Why Advertising at Iowa State University?

Choosing this programme means joining the Greenlee School of Journalism and Communication, where students have access to specialised learning communities and professional development clubs. The Advertising Club offers unique opportunities to collaborate on real-world projects, network with industry experts, and participate in annual agency tours in major cities like Chicago and Minneapolis. These experiences provide invaluable insights into the professional world before graduation.

The university also facilitates a mandatory 300-hour capstone internship, allowing students to refine their skills in professional settings. Previous students have secured placements at prestigious organisations such as Leo Burnett Worldwide, Hearst Digital, and Gannett Digital. Furthermore, the 4+1 Program allows high-achieving juniors to begin working towards a Master of Science in journalism and mass communication, accelerating their path to advanced career opportunities.

Tuition Fee Breakdown

International fee: USD 15293 per semester
National fee: USD 14289 per semester
Local fee: USD 4765 per semester

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum requires a minimum of 120 credits, including general education and specialised major courses. Modules may include:

Advertising Media Planning
Sports and Digital Media
World Communication Systems
Digital and Emerging Media
Creative Strategy
Consumer Behaviour
Market Research
Professionalism in Advertising

Careers with Advertising

Graduates are prepared for a wide array of roles on both the creative and account management sides of the industry. The programme's focus on the art of persuasion and creative messaging enables alumni to drive organisational success across various sectors. Common career paths for graduates include:

Advertising Account Executive
Creative Director
Media Planner
Brand Strategist
Copywriter
Digital Marketing Specialist
Art Director
Social Media Coordinator

The university provides dedicated career services to help students explore these opportunities and connect with potential employers in agencies, corporate marketing departments, and media outlets.

Programme Structure

Courses include:

Mass Media and Society

Orientation to Journalism and Communication

Advertising Principles

Advertising Creativity

Reporting and Writing for the Mass Media

Advertising Campaigns

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-25 00:00:00
- Apply before 2027-06-01 00:00:00 , International

More details

Iowa State operates on rolling admission. We strongly recommend that you apply at least six to eight weeks in advance.

Language

English

Duolingo English Test

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Ames, United States

Disciplines

Advertising View 174 other Bachelors in Advertising in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

ACT composite (or converted SAT) score x 3

Cumulative GPA x 30

Number of years of high school core courses x 5

RAI (Regent Admission Index)

SAT scores will be converted to their ACT composite equivalents for this calculation.

High school GPA is expressed on a 4-point scale (you can use our GPA calculator to convert your GPA if it's not on a 4.0 scale).

The number of core high school courses is measured in years or fractions of years.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

30586 USD / year

≈ 30586 USD / year
Out-of-State

28578 USD / year

≈ 28578 USD / year
Domestic

Applies to you

In-State

9530 USD / year

≈ 9530 USD / year

Living costs

Ames

United States

1158 - 1797 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Ames

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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