Overview

Marketing tracks include Sales Management, Retail Management, Advertising, Not-for-Profit and Brand Engagement and Promotion.

Key facts

A degree in Marketing from Baylor University qualifies graduates for many occupations like Sales and Customer Service, Product Management, and Marketing Research. Other students find work in Advertising, Sales Promotion, Event Marketing, and Purchasing. The marketing department works with students to place them in internships to enhance students' resumes and provide experience in the market place.

Programme Structure

Courses include:

Advertising Procedures

Retail Store Management

Consumer Behavior

Strategic Brand Management

Marketing Research

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-21 00:00:00
- Apply before 2026-11-15 00:00:00
Starting 2027-08-26 00:00:00
- Apply before 2027-02-01 00:00:00

Language

English

Duolingo English Test

110

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Waco, United States

Disciplines

Marketing View 1057 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Official transcripts can be mailed from your high school in a sealed and signed envelope or sent digitally through a secure electronic source (Slate.org, Parchment, CommonApp, or TRex).

Applicants from schools with external exams or leaving certificates should have their exams or certificates submitted to Baylor directly from the testing agency (IGCSE, GCE, WAEC, CBSE, IB, etc.).

Students applying from secondary schools outside of the U.S. are not required to submit standardized test scores for admission to Baylor;

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

63620 USD / year

≈ 63620 USD / year
Out-of-State

63620 USD / year

≈ 63620 USD / year
Domestic

Applies to you

In-State

63620 USD / year

≈ 63620 USD / year

Living costs

Waco

United States

857 - 1588 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

About

Overview

Key facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Waco

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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