Overview

The Bachelor of Business Administration in Marketing is the only accredited program at the University of Mississippi that offers students an opportunity to gain knowledge in market research, consumer behavior, digital marketing, advertising, sales, supply chain management and general marketing.

Outcomes

If a company cannot effectively sell its products or services, it simply will cease to exist. Whether through direct sales, advertising or Marketing, graduates with a BBA in Marketing from Ole Miss are crucial to the success of businesses.

Programme Structure

Courses include:

Consumer Behavior

Marketing Policy and Strategy

Global Marketing and Supply Chain

Marketing Research

Marketing Major Electives

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-26 00:00:00
- Apply before 2027-04-01 00:00:00 , International
- Apply before 2027-02-01 00:00:00 , National
Starting 2028-01-21 00:00:00
- Apply before 2027-10-01 00:00:00 , International

Language

English

Duolingo English Test

110

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PTE Academic

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IELTS

IELTS & PTE Test Preparation

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Credits

120 SCH

Delivered

On Campus

Campus Location

Oxford, United States

Disciplines

Marketing View 1052 other Bachelors in Marketing in United States

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Academic requirements

GPA

2.2

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

IELTS & PTE Test Preparation

E2 Language Test Prep

Trusted by 7M+ Students

Start Studying Today

Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.

Study on your own schedule
Live classes with current and ex-examiners
Accurate score assesment, always
E2 Score Guarantee - Get your score or your money back!

Other requirements

General requirements

Completed application

Six-semester transcript

Official standardized test scores (ACT or SAT)

Senior course schedule

Students enter the University of Mississippi School of Business as General Business majors and may declare the Marketing major after completing 36 specific hours (See UM Catalog for listing). Student must achieve 2.25 or higher GPA on those 36 hours.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

31068 USD / year

≈ 31068 USD / year
Out-of-State

31068 USD / year

≈ 31068 USD / year
Domestic

Applies to you

In-State

10278 USD / year

≈ 10278 USD / year

Living costs

Oxford

United States

850 - 1300 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Outcomes

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

IELTS & PTE Test Preparation

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

IELTS & PTE Test Preparation

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Oxford

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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