Overview

This online marketing degree is designed to be high impact, giving you the skills you need to position yourself as a top marketer. You'll be prepared to stand out with your understanding in traditional marketing concepts, along with knowledge in digital and emerging methods, data literacy, and customer-focused strategies. WGU’s Bachelor of Science in Marketing online degree is an affordable program focused on preparing you for a variety of careers in sales, promotion, and management.

Key Features

This online Marketing degree at Western Governors University focuses specifically on the critical skills you need to thrive, including digital marketing, consumer behavior, marketing analytics, sales management, branding, content creation, communication, and more. You'll study and analyze consumer behavior as you learn how to develop strategies for various products and services, preparing you to work on teams in a variety of industries. Getting this marketing degree online will enhance your skills and credentials, ensuring you are prepared for an exciting career path in marketing management, marketing strategy, brand management, event planning, sales, content marketing, digital marketing, and many more areas.

Programme Structure

Courses include:

Digital Marketing
Sales Management
Marketing Strategy and Analytics
Marketing Management
Marketing Applications

Key information

Duration

Part-time
- 19 months

Start dates & application deadlines

You can apply for and start this programme anytime.

More details

Start dates are the 1st of every month.

Language

English

Duolingo English Test

110

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TOEFL^® IBT

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IELTS

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Credits

120 SCH

Delivered

Online

Campus Location

Salt Lake City, United States

Disciplines

Marketing View 201 other Bachelors in Marketing in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Applicants to undergraduate School of Business programs must possess a high school diploma or its equivalent AND demonstrate program readiness through one of the following options below:
Option 1: Submit all transcripts documenting completion of college-level coursework with a cumulative GPA of 2.0 or higher.
Option 2: Possess a bachelors or associate degree (A.A or A.S. acceptable) from an accredited post-secondary institution.
Option 3: Submit high school transcripts for review with a cumulative GPA of 2.0 or higher.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

7660 USD / year

≈ 7660 USD / year
Out-of-State

7660 USD / year

≈ 7660 USD / year
Domestic

Applies to you

In-State

7660 USD / year

≈ 7660 USD / year

Additional Details

Tuition per six-month term

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Funding

Scholarships Information

Available Scholarships

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