Journalism and Media Studies - Public Relations and Marketing Anglo-American University (AAU), Prague

Overview

Journalism and Media Studies - Public Relations and Marketing , BA degree from the Anglo-American University (AAU), Prague you will learn to use the power of sophisticated written and spoken language as well as digital marketing tools.

Key Facts: 

• The Public Relations and Marketing concentration provides students with expertise in the increasingly multidisciplinary world of advertising and PR in media.

Graduates of the B.A. in Journalism and Media Studies: Public Relations and Marketing can expect to:

• Have theoretical, methodological and conceptual knowledge of the field of journalism and communications, complemented by interdisciplinary knowledge of political, economic, social and humanities disciplines.

• Possess the following competencies: work independently and in teams, including international teams, coordinate team activities to achieve set goals, communicate findings, problems and solutions to the domestic and international public in English in both written and verbal form, and persistently pursue their own professional development

Career opportunities:

AAU graduates thrive in multinational environments and are able to communicate professionally in English to international audiences. As a graduate of this degree programme, you will be well-equipped to continue your studies or pursue a global career in areas such as:

• Various forms of print and web media 
• Cultural Management
• Reporting or Diplomacy
• Humanitarian Government and Nonprofit Organizations
• Education
• Social research
• Publishing