Overview
Digital Marketing is offered by Fisher College. While traditional advertising channels such as newspapers and radio are in decline, the world of digital marketing has exploded.
Key Facts
Significant marketing dollars are now being spent through online channels and employers are prioritizing candidates with digital marketing skills. The Digital Marketing concentration provides the most vital and in-demand skills for reaching customers and growing product. Students in the Bachelor of Science in Marketing, Digital Marketing Concentration will have the opportunity to achieve the learning objectives of the Bachelor of Science in Marketing, in addition to the concentration-specific learning objectives:
- identify marketing opportunities and create cross-channel marketing strategies to meet those opportunities.
- design, justify and assess the impact of campaigns across the full range of popular digital channels.
- build effective content marketing strategies and support them with fundamental content creation skills, such as copywriting.
- assess the effectiveness of cross-channel campaigns in relation to broader business objective
Programme Structure
Courses include:
- Financial Accounting
- Business Finance
- Business Law
- Management
- International Management
- Marketing
Key information
Duration
- Full-time
- 48 months
- Part-time
- 40 months
Start dates & application deadlines
- Starting
- Apply before , International
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- Starting
- Apply before , International
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Language
Credits
Delivered
Campus Location
- Boston, United States
Disciplines
Digital Marketing View 146 other Bachelors in Digital Marketing in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Other requirements
General requirements
- A completed application and $50 application fee
- Official transcript sent directly from your secondary school. Photocopies of transcripts are not acceptable. Transcripts must be translated into English. If you are not able to provide an official, translated transcript, we recommend that you utilize the services of the Center for Educational Documentation to provide Fisher College with appropriate documentation.
- Official TOEFL results. Fisher accepts a variety of other language examinations, such as:
- TOEFL iBT or TOEFL Essentials
- IELTS exam
- Cambridge PET exam
- Duolingo English Test
- Gateway by English 3
- The STEP Eiken exam
- The ESPT exam
- iTEP Academics: The International Test of English Proficiency (iTEP) with a minimum score of Level 5 or higher. The iTEP score is valid for two years.
- Minimum TOEFL score of 65iBT. The school code for Fisher College is 3391.
Tuition Fees
-
International Applies to you
Applies to youNon-residents35524 USD / year≈ 35524 USD / year - Out-of-State35524 USD / year≈ 35524 USD / year
-
Domestic
Applies to youIn-State35524 USD / year≈ 35524 USD / year
Additional Details
Online tuition:
- $5148/ module full-time
- $2574/ module part-time
Living costs
Boston
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Digital Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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