Overview

You will explore marketing principles and practices, marketing institutions, advertising, international marketing, sales, and marketing analysis and strategy.

What You'll Learn in the Marketing Program at Westminster University

You may elect to pursue either a B.S. or B.A. degree in Business Studies with a Marketing concentration.Through this major, you will be able to:

Analyze the competitive environment and the firm’s positioning to develop successful advertising campaigns
Demonstrate effective selling skills
Use a variety of quantitative and qualitative market research methods for marketing decision-making
Prepare a successful marketing plan for changing environments

Programme Structure

Courses include:

Marketing

Professional Selling

What Great Brands Do

Marketing Mistakes

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-01-20 00:00:00
- Apply before 2025-09-15 00:00:00 , International
Starting 2026-08-20 00:00:00
- Apply before 2026-02-03 00:00:00 , National
- Apply before 2025-12-01 00:00:00 , International

Language

English

IELTS

6.5

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PTE Academic

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TOEFL^® IBT

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Duolingo English Test

105

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Credits

120 SCH

Delivered

On Campus

Campus Location

Salt Lake City, United States

Disciplines

Marketing View 1072 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

IELTS

6.5

Free IELTS Mock Tests!

PTE Academic

Schedule a PTE test!

TOEFL^® IBT

Schedule TOEFL®

Duolingo English Test

105

Take A Free Practice Test!

Check IELTS test dates and locations. Book an IELTS test now!

Other requirements

General requirements

Online Common Application or Westminster Application

High school transcript

Official transcript(s) from each college or university attended. This is primarily, but not exclusively, applicable to incoming transfer students.

Personal statement or essay, if requested

Standardized test scores, if requested

School counselor or school official report, if requested

Letters of recommendation, if requested or required by program

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Westminster University and/or in United States, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees

International

43008 USD/year

Tuition Fee

Based on the tuition of 21504 USD per semester during 48 months.
National

43008 USD/year

Tuition Fee

Based on the tuition of 21504 USD per semester during 48 months.
In-State

43008 USD/year

Tuition Fee

Based on the tuition of 21504 USD per semester during 48 months.

Living costs for Salt Lake City

1000 - 1730 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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