Overview

The Business and Marketing Education programme at Western Kentucky University provides a robust academic foundation for individuals aiming to teach at the middle or secondary school levels. By combining essential pedagogical theories with practical commercial insights, the university ensures that graduates are prepared to deliver high-quality instruction in various educational settings.

Why Business and Marketing Education at Western Kentucky University?

Students enrolled in this course benefit from the extensive resources available within the School of Teacher Education. The curriculum is designed to address the current shortage of qualified instructors in these fields, offering a pathway to a stable and impactful career. The university emphasises the development of skills that help future students become educated consumers and responsible citizens.

Tuition Fee Breakdown

International fee: USD 29030 per year
National fee: USD 27000 per year
Local fee: USD 12072 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

Biomedical instrumentation
Human anatomy and physiology
Electronics for medical systems
Medical device technology
Biomechanics
Biomaterials
Signal processing and data acquisition
Clinical engineering practices
Engineering mathematics and physics
Capstone project and applied laboratory work

Careers with Business and Marketing Education

Graduates of this programme are highly sought after due to a significant shortage of qualified business and marketing teachers. While many alumni pursue rewarding roles as high school or middle school teachers, the versatile skill set acquired at the university opens doors to numerous corporate and professional sectors.

Beyond the classroom, individuals may find employment as computer trainers, insurance specialists, or customer service professionals. The degree also prepares graduates for leadership roles such as managers, community affairs directors, and sales representatives. Some alumni choose to apply their expertise in the financial sector as bankers or in the media industry as copy editors.

For those interested in higher education, the programme provides a solid foundation for becoming college instructors. The combination of pedagogical training and business acumen ensures that graduates enjoy high levels of job security and competitive benefits across various industries. Whether working in public schools or private organisations, the career outcomes are diverse and impactful.

Programme Structure

Courses include:

Educational Psychology
Teaching Methods for Secondary Schools
Planning for Student Diversity
Management of Instruction
Teaching Business & Marketing Education
Computer Applications for Business Educators

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-19 00:00:00
- Apply before 2026-12-01 00:00:00

Language

English

Duolingo English Test

100

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Credits

120 SCH

Delivered

On Campus

Campus Location

Bowling Green, United States

Disciplines

Marketing Educational Psychology Teaching View 1219 other Bachelors in Teaching in United States

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Academic requirements

GPA

2.7

English requirements

Duolingo English Test

100

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A completed application (open WKU application for admission)
Minimum academic requirements: Freshmen: 2.5 GPA / Transfer:* 2.0 GPA
*Students with 24 or more earned hours of college credit
English proficiency requirements
$75 non-refundable application fee
Official Academic Records from schools attended with grades and any degrees/diplomas/certificates received. Should also include a literal English translation.
Financial Evidence of Support must be provided to obtain an I-20
Students transferring from within the US will need to fill out the Transfer-In Form

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

29030 USD / year

≈ 29030 USD / year
Out-of-State

27000 USD / year

≈ 27000 USD / year
Domestic

Applies to you

In-State

12072 USD / year

≈ 12072 USD / year

Living costs

Bowling Green

United States

900 - 1400 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business and Marketing Education.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Bowling Green

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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