Overview
The Business Administration - Marketing program from Strayer University helps you develop your potential with digital and traditional marketing skills while learning the tools and concepts you need to support an organization’s business goals.
Program Learning Outcomes
What skills do you need for a career in marketing?
- Explore consumer behavior to determine how the consumer makes purchasing decisions.
- Discuss the tactical elements of winning marketing campaigns, such as paid messaging, organic word-of-mouth and best practices for launching both digital and traditional marketing campaigns.
- Learn how to create a great marketing plan.
- Develop a broad understanding of marketing data collection and analysis tools that allow you to gather customer information, gauge the success of campaigns and get the best ROI for your marketing efforts.
Programme Structure
Courses include:
- Consumer Behavior
- Marketing Communications
- Strategic Market Pricing
- Strategic Marketing
- Communication at Work
Key information
Duration
- Part-time
- 48 months
Start dates & application deadlines
- StartingApply anytime.
Language
Credits
Delivered
Disciplines
Marketing Digital Communication Digital Marketing View 78 other Bachelors in Digital Communication in United StatesAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Other requirements
General requirements
- Proof of a high school diploma or its equivalent
- Completed Student Application for Admission
- Completed I-20 Application
- Strayer University application fee
- Proof of English ability
- Proof of financial support
- Completed emergency contact information form
- Copy of your Passport that is valid at least six months after the desired start date
- $300 tuition deposit (Will be credited towards first quarter tuition and fees. Refundable only if visa is denied at Consulate or basis of admission is denied.)
Tuition Fee
-
International
1480 USD/moduleTuition FeeBased on the tuition of 1480 USD per module during 48 months. -
National
1480 USD/moduleTuition FeeBased on the tuition of 1480 USD per module during 48 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Business Administration - Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.