Overview

In the Marketing program at Johnson & Wales University, you’ll explore marketing analysis, strategy and communications, international selling, consumer behavior, brand design and so much more. Our experienced faculty and business partners will also work with you to build your own customized career path for you to pursue what interests you most.

Explore even further by using your free electives for internships, studying abroad or joining our award-winning ADTEAM. You can also get some real-world experience with our Directed Experiential Education (DEE) projects, where students provide consultation for real companies to create new marketing campaigns.

Choose to specialize in one of two areas (Providence Campus only):

Digital Marketing and Research
Creative Advertising

When you graduate, you’ll be prepared for professional marketing positions in disciplines such as product development, digital marketing, sales management, consumer research, social media marketing, brand management and marketing analytics.

What Types of Jobs Do The Alumni Get?

Marketing alums work in the the following categories of occupations:

Chief Executives
General and Operations Managers
Marketing Managers
Marketing Research Analysts
Marketing Specialists
Public Relations Specialists
Sales Managers

Programme Structure

Courses include:

Brand Marketing
Marketing Communications
Consumer Behavior
Marketing Research
Finance
Global Strategic Marketing
Social Media Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2025-01-06 00:00:00
- Apply before 2024-12-01 00:00:00
Starting 2025-08-26 00:00:00
- Apply before 2025-07-01 00:00:00

Language

English

IELTS

Schedule an IELTS test!

PTE Academic

TOEFL^® IBT

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Credits

122 SCH

Online - 120 credits

Delivered

On Campus, Online

Disciplines

Marketing View 1095 other Bachelors in Marketing in United States

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

IELTS

Schedule an IELTS test!

PTE Academic

TOEFL^® IBT

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Johnson & Wales University and/or in United States, please visit Student Insurance Portal.

Other requirements

General requirements

Proof of English proficiency, if applicable
Completed and signed International Student Financial Declaration Form for undergraduate and graduate programs
Certified bank statement or government sponsorship letter verifying financial support for one academic year
Copy of biographical section of your valid passport
Non-U.S. students transferring to JWU from another U.S. post-secondary institution must submit a Transfer Verification Form

Tuition Fee

To always see correct tuition fees

International

41782 USD/year

Tuition Fee

Based on the tuition of 41782 USD per year during 48 months.
National

41782 USD/year

Tuition Fee

Based on the tuition of 41782 USD per year during 48 months.
In-State

41782 USD/year

Tuition Fee

Based on the tuition of 41782 USD per year during 48 months.

Online: Per 1.0 credit $495

Living costs for Charlotte

1133 - 2060 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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