Overview
In the Marketing program at Johnson & Wales University, you’ll explore marketing analysis, strategy and communications, international selling, consumer behavior, brand design and so much more. Our experienced faculty and business partners will also work with you to build your own customized career path for you to pursue what interests you most.
Explore even further by using your free electives for internships, studying abroad or joining our award-winning ADTEAM. You can also get some real-world experience with our Directed Experiential Education (DEE) projects, where students provide consultation for real companies to create new marketing campaigns.
Choose to specialize in one of two areas (Providence Campus only):
- Digital Marketing and Research
- Creative Advertising
When you graduate, you’ll be prepared for professional marketing positions in disciplines such as product development, digital marketing, sales management, consumer research, social media marketing, brand management and marketing analytics.
What Types of Jobs Do The Alumni Get?
Marketing alums work in the the following categories of occupations:
- Chief Executives
- General and Operations Managers
- Marketing Managers
- Marketing Research Analysts
- Marketing Specialists
- Public Relations Specialists
- Sales Managers
Programme Structure
Courses include:
- Brand Marketing
- Marketing Communications
- Consumer Behavior
- Marketing Research
- Finance
- Global Strategic Marketing
- Social Media Marketing
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
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- Starting
- Apply before
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Language
Interested in an IELTS preparation course? Get started here
Credits
Online - 120 credits
Delivered
Disciplines
Marketing View 1159 other Bachelors in Marketing in United StatesAcademic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Interested in an IELTS preparation course? Get started here
Other requirements
General requirements
- Proof of English proficiency, if applicable
- Completed and signed International Student Financial Declaration Form for undergraduate and graduate programs
- Certified bank statement or government sponsorship letter verifying financial support for one academic year
- Copy of biographical section of your valid passport
- Non-U.S. students transferring to JWU from another U.S. post-secondary institution must submit a Transfer Verification Form
Tuition Fee
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International
39792 USD/yearTuition FeeBased on the tuition of 39792 USD per year during 48 months. -
National
39792 USD/yearTuition FeeBased on the tuition of 39792 USD per year during 48 months. -
In-State
39792 USD/yearTuition FeeBased on the tuition of 39792 USD per year during 48 months.
Online: Per 1.0 credit $495
Living costs for Charlotte
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Bachelor's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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