Overview
By approaching digital communication holistically, you will develop a unique way of thinking and a signature creative style that will appeal to employers and consumers.
Create Captivating Content
When it comes to marketing and advertising, knowing your audience is the first step to making a memorable campaign. Our Social Media classes at Elms College teach you how to draw on market research to craft messages that appeal to different consumer groups. Once you have a solid understanding of social media marketing, you will practice planning, producing, and editing web-ready content for a variety of online platforms and apps.
Interdisciplinary classes help you think strategically about digital communication. How can videos, photos, text, and audio work together to support business initiatives? How can social media marketing influence your consumers’ values, or persuade people to support your organization? As a social media major, you will consider questions like this, reflecting on the ways that digital technology and business strategy support each other.
Programme Structure
Courses include:
- Principles in Marketing
- Advertising
- Marketing Research
- Cyber Culture
- Web Design
- Digital Imagery
- Digital Photography
- Digital Video
- Writing and Editing for Publication
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before , International
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- Starting
- Apply before , International
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Language
English
IELTS 6.5
TOEFL® IBT 80
Credits
120 SCH
Delivered
On Campus
Disciplines
Marketing Media Studies & Mass Media Digital Marketing View 1302 other Bachelors in Media Studies & Mass Media in United StatesAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 6.5
TOEFL® IBT 80
Other requirements
General requirements
- Fill out the Common Application or the Elms Application.
- Submit your optional application items, such as your essay, letters of recommendation, or test scores (SAT I or ACT).
- Submit your official high school transcript or GED/HiSet scores. High school transcripts must be accompanied by an official English translation.
- Submit proof of English Proficiency: TOEFL iBT OR IELTS.
- Medical documentation
Tuition Fee
To alway see correct tuition fees
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International
38735 USD/yearTuition FeeBased on the tuition of 38735 USD per year during 48 months. -
National
38735 USD/yearTuition FeeBased on the tuition of 38735 USD per year during 48 months.
Living costs for Chicopee
1006 - 2084 USD /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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