Overview

By approaching digital communication holistically, you will develop a unique way of thinking and a signature creative style that will appeal to employers and consumers.

Create Captivating Content

When it comes to marketing and advertising, knowing your audience is the first step to making a memorable campaign. Our Social Media classes at Elms College teach you how to draw on market research to craft messages that appeal to different consumer groups. Once you have a solid understanding of social media marketing, you will practice planning, producing, and editing web-ready content for a variety of online platforms and apps.

Interdisciplinary classes help you think strategically about digital communication. How can videos, photos, text, and audio work together to support business initiatives? How can social media marketing influence your consumers’ values, or persuade people to support your organization? As a social media major, you will consider questions like this, reflecting on the ways that digital technology and business strategy support each other.

Programme Structure

Courses include:

Principles in Marketing

Advertising

Marketing Research

Cyber Culture

Web Design

Digital Imagery

Digital Photography

Digital Video

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-03 00:00:00
- Apply before 2026-07-01 00:00:00 , International
Starting 2027-01-21 00:00:00
- Apply before 2026-11-15 00:00:00 , International

More details

Rolling admission policy applies for National students.

Language

English

Duolingo English Test

105

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TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Chicopee, United States

Disciplines

Digital Marketing View 146 other Bachelors in Digital Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Fill out the Common Application or the Elms Application.

Submit your official high school transcript or GED/HiSet scores. High school transcripts must be accompanied by an official English translation.

Submit your optional application items, such as your personal statement, letters of recommendation, or test scores (SAT I or ACT).

For more information about our Test Optional Admission Policy, click here.

Submit proof of English Proficiency

Certified Documentation of Financial Support.

A bank statement with U.S. dollar figures that verifies the student’s, the student’s family, and/or sponsor’s ability to pay the costs required to attend Elms College. The statement should be officially certified and signed by a bank official.

Copy of the biographic page of your passport.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

42540 USD / year

≈ 42540 USD / year
Out-of-State

42540 USD / year

≈ 42540 USD / year
Domestic

Applies to you

In-State

42540 USD / year

≈ 42540 USD / year

Living costs

Chicopee

United States

1006 - 2084 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Social Media.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Create Captivating Content

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Chicopee

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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