Overview

Today, more than ever, students need to have a competitive advantage as they enter the global business environment. Marketing majors at Western New England University learn how to create marketing strategies and tactics to develop marketing plans. Those who choose Marketing as a major will receive practical experience that will strengthen their skill sets at becoming marketing or marketing research managers.

Career Opportunities

Graduates find career opportunities as marketing managers, product and brand managers, marketing analysts, and marketing research specialists at a variety of local, regional, and national businesses. The marketing major also prepares students for graduate-level education. The Bureau of Labor Statistics predicts a 9 percent increase for marketing manager jobs (19,700 positions) by 2024.

Programme Structure

Courses include:

Market Analysis

Customer Solutions

Business Communication

Problem Solving with Business Tools

Analysis for Business and Economics

Microeconomics

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-25 00:00:00

Apply anytime.
Starting 2027-01-20 00:00:00

Apply anytime.

Language

English

Duolingo English Test

100

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

OTE

120

IELTS

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Springfield, United States

Disciplines

Marketing View 1059 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

100

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

OTE

120

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Official High School Transcript: Applicants who are still in high school must have an official copy of their high school transcript through junior year sent to WNE. Some students may be required to submit senior year grades.

SATs Not Required.

Letters of recommendation are not required.

English Proficiency: Demonstrate proficiency in the English language.

Affidavit of Support.

Bank Letter: Submit an official letter from your bank (on the bank's stationery) declaring that the financial sponsor has sufficient funding to support the student's education at Western New England University.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

46260 USD / year

≈ 46260 USD / year
Out-of-State

46260 USD / year

≈ 46260 USD / year
Domestic

Applies to you

In-State

46260 USD / year

≈ 46260 USD / year

Living costs

Springfield

United States

1020 - 1350 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career Opportunities

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Springfield

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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