Business and Marketing (Hons) De Montfort University

Overview

An effective marketing strategy and up-to-date business knowledge are key to the success of any modern company. This is where the  Business and Marketing (Hons) BA programme offered at De Montfort University  comes in.

In your first year you will ground your learning in the field, covering a broad range of skills. During your second and third years you will have the opportunity to tailor your degree to suit your interests and career aspirations, in areas such as contemporary business practice, contemporary marketing, market research, and advertising.

Employability is a key feature of what we offer at DMU and our students are given the tools to boost their prospects through the dedicated faculty careers and placement team, which helps students gain work experience ranging from short-term internships to year-long placements and graduate jobs.

Key facts

• A degree in Business and Marketing prepares you for a whole range of career opportunities.
• You may decide on a marketing focused career such as digital marketing, brand management, customer service project management or market research.
• Alternatively, you could follow a more business orientated route, with graduates choosing to pursue careers in business analysis, project management or sales management – to name but a few possibilities.
• Recent graduates have progressed onto roles such as brand development executive at Red Bull, visual matching merchandiser at Marks and Spencer and PR and communications manager at Honda.

Accreditation

• Chartered Institute of Marketing (CIM) Accredited Study Centre

• Institute of Direct Marketing (IDM) Key Educational Partner