Overview

Rooted in a Christ-centered education, AU prepares students to lead with integrity while developing the business, marketing, and leadership skills needed to succeed in the sports industry.

At Anderson University, Sport Management students gain the knowledge and experience needed to succeed in a competitive industry. By combining business fundamentals with sport-specific training, you’ll graduate ready to contribute to teams, organizations, and brands at every level.

You’ll learn how to create engaging fan experiences, manage events, and develop marketing strategies that drive success.

Learn by doing

AU’s sport management program emphasizes real-world application. Students gain practical experience through:

Game-day operations and event management
Sales and sponsorship projects with measurable outcomes
Campus athletics as a hands-on learning lab
Projects designed to strengthen résumés and internship opportunities

Programme Structure

Courses include:

Sport Marketing
Business of Game Day Experience
Sport Sponsorship & Sales
Marketing Management
Accounting, Finance, Economics, and Statistics
Management and Organizational Leadership

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-11 00:00:00
- Apply before 2026-10-01 00:00:00
Starting 2027-08-24 00:00:00
- Apply before 2027-06-01 00:00:00

Language

English

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Anderson, United States

Disciplines

Sports Management View 608 other Bachelors in Sports Management in United States

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Submit academic transcripts from all institutions attended. If attended institutions are outside of US, transcripts evaluation required.
Copy of Passport Profile Page
File Affidavit of Support and include bank statement

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

37600 USD / year

≈ 37600 USD / year
Out-of-State

37600 USD / year

≈ 37600 USD / year
Domestic

Applies to you

In-State

37600 USD / year

≈ 37600 USD / year

Living costs

Anderson

United States

861 - 1393 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Need help with your student visa?

Get Visa Support

Get personalized guidance from a certified VFS Global advisor and save 20% through Studyportals.

Avoid common visa mistakes and delays
Know exactly what documents you need
Get a clear checklist tailored to your situation

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Sport Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Learn by doing

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Anderson

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

Our partners