Overview

Marketing (Hons) from Bath Spa University supports you to develop highly sought-after digital marketing skills and gives you opportunities to explore the use, in marketing, of emerging technologies such as Artificial Intelligence (AI) and Virtual reality (VR).

Quick Facts:

On our Marketing degree you’ll develop a marketer's toolkit and work collaboratively to explore sustainable and ethical marketing practices that create brands with purpose.
You’ll learn marketing fundamentals while having the flexibility to choose modules that interest you most. You might lean more towards expanding your knowledge in international marketing and cross-cultural management, or specialise in developing marketing plans for sustainable brands.
You may choose to focus on deepening your understanding of digital and immersive technologies, new trends in influencer marketing and emerging platforms. Whichever direction you choose, you'll be gaining skills that you can apply to any industry.
You’ll develop your academic understanding of the theories that underpin marketing planning, the societal implications of marketing activities, and the practical skills needed to effectively prepare for a career within the industry.

Programme Structure

Courses include:

Digital Marketing Essentials
Creativity For Business
Global Communication Strategies
Digital Storytelling
Entrepreneurship
Marketing In Practice

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2027-09-22 00:00:00
- Apply before 2027-01-14 00:00:00

Language

English

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

72

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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Credits

360 alternative credits

Delivered

On Campus

Campus Location

Bath, United Kingdom

Disciplines

Marketing View 401 other Bachelors in Marketing in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

72

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A Level – grades BBB-BCC preferred.
BTEC – Extended Diploma grades from Distinction Distinction Merit (DDM) to Distinction Merit Merit (DMM) accepted in any subject.
T Levels – grade Merit preferred.
International Baccalaureate – a minimum of 32 points are required.
Access to HE courses – typical offers for applicants with Access to HE will be the Access to HE Diploma or Access to HE Certificate (60 credits, 45 of which must be Level 3, at Merit or higher).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16460 GBP / year

≈ 16460 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9535 GBP / year

≈ 9535 GBP / year

Additional Details

UK part time: £4,768

Living costs

Bath

United Kingdom

808 - 1228 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Quick Facts:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Bath

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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