Overview

The Sports Analytics B.A. at Harding University provides a multidisciplinary approach to the sports industry by combining expertise from business, computer science, kinesiology, and journalism. Students develop a robust technical foundation using industry-leading data tools and programming languages to solve complex athletic challenges. This programme is designed to prepare graduates for high-level decision-making roles within professional and collegiate sports organisations.

Why Sports Analytics at Harding University?

Students benefit from the Center for Professional Excellence, which serves as a vital link between the classroom and the professional world. This centre facilitates internships, mentorships, and career connections, ensuring students are well-prepared for the job market. Additionally, the Association for Information Systems offers a student-led environment for networking and staying updated on the latest information technology trends.

The university also offers a unique four-week study abroad programme in London specifically for business students. This experience provides direct exposure to international business practices and global industry leaders, broadening students' perspectives on how sports and commerce operate in a multicultural environment. Academic excellence is further encouraged through the Alpha Upsilon chapter of Delta Mu Delta, an elite honour society for top-performing students.

Tuition Fee Breakdown

International fee: USD 25590 per year
National fee: USD 28200 per year
Local fee: USD 28200 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum spans 128 credit hours and integrates technical programming with sports theory. Modules may include:

Business Administration
Computer Science
Kinesiology
Journalism
R Programming
Python Programming
C++ Programming
Data Analytics Tools

Careers with Sports Analytics

Graduates are prepared for diverse roles that focus on enhancing team performance and strategic decision-making through data. Career paths include sports data analytics, where professionals focus on scouting, recruitment, and assessing training effectiveness. Analysts use advanced metrics to provide actionable insights that give teams a competitive advantage in various leagues.

Another significant career route is sports science analytics, which applies scientific principles to optimise athletic performance and prevent injuries. Professionals in this field interpret biomechanical and physiological data to design personalised training regimens. Additionally, graduates often find opportunities within university athletic departments, supporting coaches and athletes by evaluating game strategies and player statistics to achieve programme goals.

Programme Structure

Courses include:

Quantitative Business Analysis
Sports Business Management
Christian Business Ethics
Print News Writing
Sports Writing and Reporting
Programming
Macroeconomics

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-19 00:00:00

Application deadline not specified.

Language

English

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Credits

128 SCH

Delivered

On Campus

Campus Location

Searcy, United States

Disciplines

Sports Management View 609 other Bachelors in Sports Management in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

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IELTS

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Other requirements

General requirements

Send us your transcript(s)
Send your TOEFL or IELTS scores
Send a copy of your passport
Pay international student deposit

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

25590 USD / year

≈ 25590 USD / year
Out-of-State

28200 USD / year

≈ 28200 USD / year
Domestic

Applies to you

In-State

28200 USD / year

≈ 28200 USD / year

Living costs

Searcy

United States

870 - 1263 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Sports Analytics.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Searcy

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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