Overview

The (Hons) Business Studies with Digital Marketing course from the University of West London is delivered in a series of cycles integrating theory, skills, and practical elements. Each cycle introduces important foundational frameworks and helps you put theory into practice across a range of real-world scenarios and contexts.

The course content reflects the latest professional insights and academic research on business and digital marketing. To meet your personal development and employability needs, a substantial number of completely new modules have been developed which are aligned to current theory, skills and practice demands.

By the end of your studies, you will also have gained knowledge of consulting on business issues and digital marketing in a real-world context.

Career opportunities:

As a graduate of the BA (Hons) Business Studies with Digital Marketing degree you will be able to apply for a range of careers across many sectors and industries.

Your studies will equip you with knowledge and skills that will appeal to an array of organisations.

The combination of business studies and digital marketing will give you an added advantage of being able to access careers in marketing and digital marketing, including within marketing departments of business organisations, or working for marketing agencies and in digital marketing consulting.

Job roles

business administration
sales
retail management
market research
business data analysis
junior management.

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Programme Structure

Courses include:

Principles of Management

Professional Skills

Management in Practice

Principles of Digital and Social Media Marketing

Employability Skills

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-09-29 00:00:00
- Apply before 2026-06-30 00:00:00

Language

English

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

78

Schedule TOEFL®

PTE Academic

51

Schedule a PTE test!

IELTS

6

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Credits

360 alternative credits

Delivered

On Campus

Campus Location

London, United Kingdom

Disciplines

Marketing International Business Digital Marketing View 391 other Bachelors in International Business in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

78

Schedule TOEFL®

PTE Academic

51

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

These can include:

A Levels at grade B, B and C, or above
BTEC Extended Diploma with Distinction, Merit, Merit
Access to HE Diploma
T Levels

You also need GCSE English and Maths (grade 9 – 4 / A* - C) or Level 2 equivalents.

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16750 GBP / year

≈ 16750 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9535 GBP / year

≈ 9535 GBP / year

Living costs

London

United Kingdom

1137 - 2157 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for (Hons) Business Studies with Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career opportunities:

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

London

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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