Marketing with Foundation Year Canterbury Christ Church University

Overview

This comprehensive undergraduate programme prepares students for a successful career in marketing by offering a solid foundation in both theoretical and practical aspects of the field. The Marketing with Foundation Year course is structured to guide students through the complexities of marketing, consumer behaviour, and data-driven decision-making. Students will learn how brands evolve, the psychology behind consumer choices, and the significance of analytics in shaping marketing strategies.

Why Marketing with Foundation Year at Canterbury Christ Church University?

Canterbury Christ Church University is renowned for its commitment to student satisfaction, with 100% of marketing students expressing satisfaction with the academic support received during their studies, according to the National Student Survey 2025. The university boasts strong industry connections, providing students with opportunities to engage in real-world projects and internships that enhance their learning experience.

Tuition Fee Breakdown

The tuition fees for the 2026/27 academic year are as follows:

• National Fee: £9,535 per year
• International Fee: £15,500 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum includes core modules that cover essential marketing concepts and skills:

• Understanding the Business World
• Personal and Academic Skills
• Interdisciplinary Communication Skills
• The Big Picture

Students will also explore various aspects of marketing, including digital strategies, public relations, and analytics, through hands-on projects and client briefs.

Industry Demand

The demand for skilled marketing professionals continues to rise across various sectors, including digital marketing, public relations, and consumer research. Graduates of this programme are well-equipped to meet the needs of employers in a competitive job market.

Careers with Marketing with Foundation Year

Graduates of the B.A. in Marketing with Foundation Year have successfully secured positions in diverse fields such as digital marketing, advertising, and PR. Alumni have found roles in well-known companies and organisations, showcasing the versatility of a marketing degree. This programme prepares students not only for immediate employment but also for advanced studies and lifelong career development.