Fashion Marketing (Hons) University of Portsmouth

Overview

Throughout the Fashion Marketing (Hons) degree course from University of Portsmouth you'll gain comprehensive insight into marketing decision-making. You’ll also be able to work on real client project briefs, complete a work placement, and embark on field trips and study abroad exchanges to broaden your professional and cultural experiences.

After completing this degree, you'll have diverse knowledge of fashion business and marketing management practices and the vision to create solutions for industry challenges: skills that any local, national, or global business needs.

Career opportunities:

Marketing is a core element of all fashion and creative organisations. Wherever an economy and businesses within it exist, marketing will always be in demand and open up career opportunities.

With a Fashion Marketing degree, you can work in the private, public and voluntary sectors in communications, research and enterprising. You'll thrive if you relish the challenge of networking and creating business relationships or want to work behind the scenes with analysis and data handling.

Common career paths and industries for Fashion Marketing graduates include:

• Brand Management

• Digital and Social Media Marketing

• Public Relations and Communications

• Visual Merchandising

• Product Development and Buying

• Retail and E-commerce Management

• Market Research and Consumer Insights

• Event Management and Fashion Show Production

• Sustainability and Corporate Social Responsibility (CSR)

Common jobs for Fashion Marketing graduates include:

• Junior Account Manager 

• Brand/Campaign Assistant 

• Junior Buyer/Merchandiser 

• Assistant Consumer Insight Analyst 

• Assistant Content Creator (Social Media) 

• Digital Assistant (E-Commerce) 

• Marketing Ambassador