Overview

Communication is an essential part of any organisation and like any other process requires a strategic plan. This involves knowing who your audience is, what you want to say, how you want to say it, and continuing to maintain and develop relationships.What will the Communication Strategy and Practice course from University of Canterbury involve?

Learn how to produce content for social media, websites, brochures, apps, and other platforms.

Gain skills in crisis communications and reputation management.

Participate in real-world projects in your final year through an internship or industry campaign.

Take optional courses to complement your studies like advertising, entrepreneurship, linguistics, and politics.

Career opportunities

Through this major, you will learn how to balance strategic thinking, the needs of your stakeholders, and being creative. Your experience using various media platforms will make you adaptable to different communications needs and new media technologies.

Career pathways could include:

stakeholder engagement

public relations

marketing and advertising

writing, editing, publishing.

Get more details

Visit programme website

Programme Structure

Courses include:

Advertising and Cultural Consumption

Risk and Crisis Communication

Consumer Behaviour

Strategic Campaign Development

Communication Management

Marketing for Behavioural Change

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 36 months
Part-time
- 120 months

Start dates & application deadlines

Starting 2027-02-22 00:00:00
- Apply before 2026-12-01 00:00:00 , International
- Apply before 2026-12-13 00:00:00 , National

Language

English

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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4.9/5 student rating

Credits

360 alternative credits

Delivered

On Campus

Campus Location

Christchurch, New Zealand

Disciplines

Communication Studies View 38 other Bachelors in Communication Studies in New Zealand

Explore more key information

Visit programme website

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

To enrol in the degree, you will need:

University Entrance (or equivalent). UC offers transition programmes for those who need help meeting these requirements.

If English is not your first language, you are also required to meet UC's Undergraduate language requirements. See how to provide your English language evidence to UC. If you need help meeting these requirements, or would like to practise your English skills before studying, UC offers English for Academic Purposes (EAP) language programmes.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Canterbury and/or in New Zealand, please visit Student Insurance Portal.

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

36150 NZD / year

≈ 36150 NZD / year
Domestic Applies to you

Applies to you

Citizens or residents

7693 NZD / year

≈ 7693 NZD / year

Additional Details

The ‘Tuition fee total’ is an estimate only. Your total study cost will depend on the courses you choose, and will include additional costs such as student levies, insurance, retakes, and other course-related costs.

Living costs

Christchurch

New Zealand

1300 - 2000 NZD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Communication Strategy and Practice.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career opportunities

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Christchurch

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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