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Sport and Entertainment Business, B.A.

  • Application Deadline
  • 48 months
    Duration
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Overview

Sports aren't only for athletes

Just think of all the different people it takes to make a professional sports franchise tick. Whether it’s a front office job, a job in facilities management, media relations, marketing, or a hundred other options, this program will prepare you for a life in sports.

The inter-related sports and entertainment industries show no signs of slowing down. The North American sports market alone will grow from $63.9 billion to $75.7 billion by 2020, according to PricewaterhouseCoopers. But that’s nothing compared to the global market. In 2016, the size of the sports industry was a whopping $1.3 trillion worldwide! So needless to say, there’s a demand for people with a degree in sport and entertainment business. Housed within the Batterman School of Business, the Sport and Entertainment Business program of Concordia University Wisconsin lets you pursue a variety of careers in athletic and entertainment management. Our curriculum is current, engaging, and challenging – with courses and experiences designed under the guidance of a professional advisory board consisting of industry practitioners – to help you develop the fundamentals, skills, and character that will give you the best chance to thrive in a competitive industry.

Not only that, but you’ll work with industry pros, networking with and learning from experts in professional and amature sports and entertainment, along with business people who work within the innumerable sub-professions tied to these industries. But nothing beats hands-on experience. If you display consistent professional and personal growth, you could earn intensive field experience opportunities at major events like the Rose Bowl, Final Four, Frozen Four, College World Series, COPA, and even the Super Bowl. That’s what we like to call a win/win.

What to expect

It might be beneficial to first take a quick look at what to expect in this program: grueling two-a-days, endless ladders, extensive weight training … heck, you don’t even have to break a sweat earning this degree. Which isn’t to say the program is easy. Indeed, it’s challenging. But still, you catch the drift. You can pursue your goals through an undergraduate major or minor, the MBA concentration, or a professional certificate. Courses will focus on critical analysis, solution development, innovation, analytics, finance, teamwork development, leadership growth, and more.

How will you learn these crucial things? Through lectures, guest speakers, academic service learning, field experience, online/social media resources, and new technologies. So while the athletes are hitting the field, court, et al., working their butts off to make it to the next level, you’ll be setting yourself up for a long, successful career in sports and entertainment by hitting the books. Not bad.

Careers

  • Entertainment Attendant
  • Sports Official
  • Talent Director

Detailed Programme Facts

  • More details:

    Plan to apply 3-4 months prior to your intended start date.

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Introduction to Sport & Entertainment Business
  • Social Aspects of Sport & Entertainment
  • Contemporary Leadership Behavior
  • Facility Design & Management
  • Administration & Organization of Sport & Entertainment
  • Legal & Ethical Issues of Sport

English Language Requirements

  • Minimum required score:

    61

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test
  • Minimum required score:

    55

    PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. Delivered and marked by computer, it reports on a scale between 10 and 90.

Academic Requirements

You need the following GPA score:

Required score: 2.5

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to 2.5 on a US 4.0 grading scale. Admitted applicants typically have an undergraduate GPA of or better on a 4.0 scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • Graduation from the equivalent of US high school 
  • GPA equivalency of a 2.5 on a 4.0 scale
  • Proof of English language proficiency with minimum scores of 61 TOEFL, 6 IELTS or 55 PTE (students without these scores can still apply for conditional admission)
  • ACT or SAT is not required for admission, but a result will increase scholarship options

Tuition Fee

  • International

    30060 USD/year
    Tuition Fee
    Based on the original amount of 30060 USD per year and a duration of 48 months.
  • National

    30060 USD/year
    Tuition Fee
    Based on the original amount of 30060 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Mequon

  • 1621 - 2690 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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