Communications, Media and Marketing (Hons) St Mary's University, Twickenham, London

Overview

The B.Sc. in Communications, Media and Marketing (Hons) at St Mary's University is an innovative programme that combines theory and practice, enabling students to develop critical insights and cutting-edge digital skills essential for success in the fast-evolving media landscape. With a focus on branding, marketing strategy, AI, data analytics, and digital communications, this degree prepares students to impact audiences across various platforms. The curriculum is designed in collaboration with industry professionals, ensuring that students gain relevant knowledge and skills to navigate future challenges and opportunities.

Why Communications, Media and Marketing (Hons) at St Mary's University?

St Mary's University is renowned for its commitment to academic excellence and student support. The university ranks 1st in London for Academic Support according to the National Student Survey (NSS) 2024 and is in the Top 10 for Teaching Quality as per The Times and The Sunday Times Good University Guide 2025. The programme benefits from strong partnerships with industry leaders, providing students with access to cutting-edge facilities and resources, including a Media Production Suite and a dedicated radio and podcasting studio.

Tuition Fee Breakdown

The tuition fees for the B.Sc. in Communications, Media and Marketing (Hons) are as follows:

• National Fee: £9,535 per year
• International Fee: £17,100 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The programme includes a variety of core and optional modules, allowing students to tailor their studies according to their interests. Key modules include:

• Media and Communications: Past, Present, Future (Core)
• Understanding Marketing (Core)
• Consumer Insight, Behaviour, and Engagement (Core)
• Data and Digital Marketing (Core)
• Ethics, Communication, and Professionalism (Core)
• Branding and Brand Management (Core)
• Digital Content Creation I (Optional)
• Working in Marketing (Optional)
• Marketing Strategy and Implementation (Core)
• Independent Study Project (Core)

Students will engage in practical assignments, media campaigns, and research projects, culminating in a final project that can be a dissertation or a practical assignment.

Careers with Communications, Media and Marketing (Hons)

Graduates of this programme are well-equipped for various roles in the media and marketing sectors. Alumni have successfully secured positions as:

• Head of Marketing
• Digital Content Manager
• Market Researcher
• Media Planner
• Public Relations Manager

With a strong emphasis on employability, 96% of St Mary's students are in employment, vocational training, or further study within 15 months of graduation (HESA, 2024).