Marketing, Advertising and Branding (Hons) University of Gloucestershire

Overview

Students at the Marketing, Advertising and Branding (Hons) program offered by University of Gloucestershire will explore subjects such as consumer behaviour, marketing communications and the global business environment in you first year. You can then specialise and tailor your degree to your interests with subjects such as luxury brand management, services marketing and the advertising agency.

As well as a mix of lectures, seminars, group work and presentations, you'll work on live marketing challenges, connecting products, services and brands to customers. Real world case studies offer you the opportunity to build your expertise while simulations working on live marketing campaigns with UK and international brands give you practical experience. You will have opportunities to work with leading businesses and be able to complete a work placement as part of your degree. This will prepare you to graduate career-ready.

Work placement opportunities give you for confidence to put your learning into practice and gain essential contacts. Students have worked for companies such as Warner Bros and BMW. You will also shadow an entrepreneur, work with a corporate firm and gain experience as a shadow consultant at the Growth Hub, our business centre at Oxstalls Campus. All of this is designed to give you the skills and the CV to pursue your chosen career. Graduates have gone on to work all across the business spectrum; from starting their own businesses to working for companies such as British Airways.

Careers

• Digital marketing manager

• Head of creative

• Advertising manager

• Communications manager

• Brand manager