• Application Deadline
  • 36 months
    Duration
This BA International Fashion Management and Marketing (Hons) at Coventry University is a very practical course, but don’t expect to learn pattern-making! Instead, you’ll gain hands-on exposure to business operations which will be invaluable in building a global career in fashion management and marketing.
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Overview

There’s nowhere like London for learning fashion management and marketing, and no course more professionally focused than this one.

London is one of the world’s biggest fashion capitals. From Mary Quant’s iconic 1960s mini skirts to Vivienne Westwood’s dramatic punk frock, from Carnaby Street to Brick Lane, London has always been where avant-garde fashion bounces off the zeitgeist. So where better to study than here in the heart of London?

You’ll benefit from your tutors’ extensive industry experience and contacts, and you’ll be able to make the most of the countless opportunities for learning which lie beyond the university’s doors. 

On this BA International Fashion Management and Marketing (Hons) at Coventry University, you’ll live and breathe fashion. Surrounded by London’s vibrant streets, and taught by industry experts, you’ll learn to create global success for any type of fashion label.

Are you interested in creating, marketing and managing sustainably successful brands? Then this very practical course is for you. You’ll learn from a team of experienced tutors who have outstanding fashion experience, many of whom remain active in the industry and in research.

Career prospects

This future-forward, globally astute course is intended to propel you into an exciting professional fashion management career anywhere in the world.

When you graduate, you’ll have a huge array of career options. You might choose to go into marketing, management or leadership, and the entrepreneurial skills you’ll learn will also prepare you for self-employment, if that’s what you want. You’ll have strong employer appeal thanks to the practical, international and London-based nature of your studies, as well as your ability to develop innovative solutions to real business problems.

The focus on world issues means that international opportunities will be open to you on graduation. You’ll be equipped to contribute to the work of global brands; understand the role fashion brands play in diverse economies; and have a strong grasp of why ethics and sustainability must increasingly connect fashion to global society.

UK's Top Modern University

Are you looking to develop skills for your future career? Take the next step and choose to study at the UK's Top Modern University (Guardian University Guide 2019). Coventry University puts employability at the centre of all that we do and have great links with industry, helping thousands of students to find relevant work placements and internships.

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    Full-time
    • Full-time duration 36 months
    • Duration description
      • 3 years full-time
      • 4 years sandwich
      • 6 years part-time
      • 2.5 years full-time (accelerated option) - January
    Part-time
    • Average part-time duration 60 months
    • Part-time variant
      Flexible
  • Languages
    • English
  • Delivery mode
    On Campus
  • More information Go to the programme website

Programme Structure

Courses include:

  • Professional and Academic Skills for the Fashion Industry
  • The History and the Future of Fashion
  • Introduction to Contemporary Fashion Marketing
  • Business and Management Essentials for Future Fashion Managers
  • International Fashion Industry and Cultural Studies
  • Future Global Fashion Business

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test

General Requirements

A-Levels

A-Level applicants are required to have three A2 Levels. Coventry University may include AS grades within an offer but we are not able to accept two AS Levels in place of one A2 Level. 

Documents

  • Academic transcripts
  • Degree/diploma certificates
  • Academic or professional reference
  • Personal statement
  • English language test score
  • Copy of current passport

Tuition Fee

  • International

    12924 GBP/year
    Tuition Fee
    Based on the original amount of 12924 GBP per year and a duration of 36 months.
  • EU/EEA

    9250 GBP/year
    Tuition Fee
    Based on the original amount of 9250 GBP per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for London

  • 1137 - 2160 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

If you're a truly exceptional candidate we may be able to offer you a Coventry University Scholarship. Coventry University Scholarships are awarded to recognise truly exceptional achievement and academic excellence.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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